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Ethiopian Airlines Leads Singapore’s Charm Offensive in Nigeria

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  • Ethiopian Airlines Leads Singapore’s Charm Offensive in Nigeria

The Singapore Tourism Board recently showcased delights awaiting Nigerian tourists in the Southeast Asian country at an event in Lagos. However, tour operators highlighted a burning issue that needs to be addressed, reports Demola Ojo.

A new drive to entice Nigerian tourists to Singapore is being spearheaded by Ethiopian Airlines in collaboration with the Singapore Tourism Board. Africa’s leading airline (fleet size, fleet age, connections and more) has being making commercial flights into Nigeria from the time of Nigeria’s independence.

As an organization that preaches pan-African, Ethiopian Airlines has made its mandate to connect Africa to the rest of the world. It flies to 94 international destinations and more destinations in Africa than any other airline. In recent times, it has helped ease access to Far East destinations like Japan and China.

The airline serves Nigeria from four locations (Lagos, Abuja, Kano, Enugu) with the most modern planes in the world; the Airbus A350, the Boeing 777 and 787 Dreamliner.

Ethiopian recently announced plans to reinstate flights from Addis to Changi Airport in Singapore. Starting June 1, Ethiopian will fly to Singapore five times a week. Marrying Africa’s leading travellers with one of the world’s most attractive destinations makes good business sense; especially when the pitch includes reduced time of travel between Nigeria and Singapore at more competitive rates.

In a bid to showcase what Singapore has to offer Nigerians, key travel personnel from the Asian country were present in Lagos last week for a roadshow that attracted leading tour operators in Nigeria and the travel media. The roadshow was a collaboration between Ethiopian Airlines and the Singapore Tourism Board.

Representing the four main nationalities in the multi-cultural country (Chinese, Malay, Indian and Eurasian) were Neo Wei Shan, a manager at Changi Airport, Sidney Chua and Dilshaad Buhariwata from the two leading tour companies in Singapore, and Mohammed Firhan, Area Director Middle East and Africa for the Singapore Tourism Board. Together, they sold Destination Singapore to all present.

Singapore’s Allure

Despite being a small island of 5.5 million inhabitants, Singapore welcomed 16.4 million tourists last year, more than three times its population. However, the percentage of that number from Nigeria and Africa in general is minute; it is a number the Tourism Board will like to see increase.

Being an all-year round destination with a tropical climate is just one of the many advantages Singapore has over other destinations competing for tourist dollars. This asides the fact English is the official language. Another selling point is the city-state’s multiculturalism which is reflected in its cuisine, art and architecture. It is a shopper’s paradise, a family destination with a vibrant nightlife all wrapped into a carefully-planned green city.

Singapore is also big on nature and wildlife and offers night and river safaris, with a quarter of the 2,800 animals in its world famous zoo are considered threatened.

Singapore hosts many sports events with the Formula One race at Marina Bay one of the biggest. Held in September, it is usually the best time to enjoy the country as so many events are held around this time, including concerts featuring the world’s biggest entertainers. Of course this also translates to paying a premium for hotel rooms.

The Singapore Grand Prix is unique because it is a street race held at night. The racing cars drive through the streets rather than a racecourse. It means tourists can see the race from their hotel rooms. This year will mark the 10th anniversary of the Grand Prix at Marina Bay, so it’s expected to be bigger than ever.

Another smart move by Singapore to attract tourists is by positioning itself as a gateway to other countries in Southeast Asia through cruise holidays. There are packages that enable tourists see up to five other countries in the region including Thailand, Malaysia, Indonesia, Philippines, Cambodia and more.

Changi Airport in Singapore is a destination in itself. Being such a tiny country made up of dozens of islands, all flights are international flights. Due to its location (and vision) it is a major hub connecting east to west and one of the world’s busiest airports. Changi the airport with the most awards in the world and amenities like a rooftop swimming pool for traveller’s to relax is just one of many reasons why.

The Visa Snag

After the presentations which wowed the audience, Nigeria’s leading travel agents and tour operators were unanimous in their observation. They all concluded that Singapore isn’t a hard sell and doesn’t even need much marketing because the product is world class. However, the difficulty in getting visas, even for high net worth individuals, has limited the number of Nigerian tourists to Singapore. Businessmen have had to contend with single entry visas, including those who have visited up to twenty times, while the High Commission doesn’t sit in Nigeria.

If the visa process is seamless they suggested, there would be a stream of Nigerian tourists to Singapore, with E-visa being the answer. “It is the prerogative of the immigration authorities in Singapore,” Mohammed Firhan said. “We’re in dialogue with them to ease the visa process not only for Nigeria, but for other parts of Africa.”

Is the CEO/Founder of Investors King Limited. A proven foreign exchange research analyst and a published author on Yahoo Finance, Businessinsider, Nasdaq, Entrepreneur.com, Investorplace, and many more. He has over two decades of experience in global financial markets.

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Oil Prices Climb on Renewed Middle East Concerns and Saudi Supply Signals

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As global markets continue to navigate through geopolitical uncertainties, oil prices rose on Monday on renewed concerns in the Middle East and signals from Saudi Arabia regarding its crude supply.

Brent crude oil, against which Nigeria’s oil is priced, surged by 51 cents to $83.47 a barrel while U.S. West Texas Intermediate crude oil rose by 53 cents to $78.64 a barrel.

The recent escalation in tensions between Israel and Hamas has amplified fears of a widening conflict in the key oil-producing region, prompting investors to closely monitor developments.

Talks for a ceasefire in Gaza have been underway, but prospects for a deal appeared slim as Hamas reiterated its demand for an end to the war in exchange for the release of hostages, a demand rejected by Israeli Prime Minister Benjamin Netanyahu.

The uncertainty surrounding the conflict was further exacerbated on Monday when Israel’s military called on Palestinian civilians to evacuate Rafah as part of a ‘limited scope’ operation, sparking concerns of a potential ground assault.

Analysts warned that such developments risk derailing ceasefire negotiations and reigniting geopolitical tensions in the Middle East.

Adding to the bullish sentiment, Saudi Arabia announced an increase in the official selling prices (OSPs) for its crude sold to Asia, Northwest Europe, and the Mediterranean in June.

This move signaled the kingdom’s anticipation of strong demand during the summer months and contributed to the upward pressure on oil prices.

The uptick in prices comes after both Brent and WTI crude futures posted their steepest weekly losses in three months last week, reflecting concerns over weak U.S. jobs data and the timing of a potential Federal Reserve interest rate cut.

However, with most of the long positions in oil cleared last week, analysts suggest that the risks are skewed towards a rebound in prices in the early part of this week, particularly for WTI prices towards the $80 mark.

Meanwhile, in China, the world’s largest crude importer, services activity remained in expansionary territory for the 16th consecutive month, signaling a sustained economic recovery.

Also, U.S. energy companies reduced the number of oil and natural gas rigs operating for the second consecutive week, indicating a potential tightening of supply in the near term.

As global markets continue to navigate through geopolitical uncertainties and supply dynamics, investors remain vigilant, closely monitoring developments in the Middle East and their impact on oil prices.

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Oil Prices Drop Sharply, Marking Steepest Weekly Decline in Three Months

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Amidst concerns over weak U.S. jobs data and the potential timing of a Federal Reserve interest rate cut, oil prices record its sharpest weekly decline in three months.

Brent crude oil, against which Nigerian oil is priced, settled 71 cents lower to close at $82.96 a barrel.

Similarly, U.S. West Texas Intermediate crude oil fell 84 cents, or 1.06% to end the week at $78.11 a barrel.

The primary driver behind this decline was investor apprehension regarding the impact of sustained borrowing costs on the U.S. economy, the world’s foremost oil consumer. These concerns were amplified after the Federal Reserve opted to maintain interest rates at their current levels this week.

Throughout the week, Brent experienced a decline of over 7%, while WTI dropped by 6.8%.

The slowdown in U.S. job growth, revealed in April’s data, coupled with a cooling annual wage gain, intensified expectations among traders for a potential interest rate cut by the U.S. central bank.

Tim Snyder, an economist at Matador Economics, noted that while the economy is experiencing a slight deceleration, the data presents a pathway for the Fed to enact at least one rate cut this year.

The Fed’s decision to keep rates unchanged this week, despite acknowledging elevated inflation levels, has prompted a reassessment of the anticipated timing for potential rate cuts, according to Giovanni Staunovo, an analyst at UBS.

Higher interest rates typically exert downward pressure on economic activity and can dampen oil demand.

Also, U.S. energy companies reduced the number of oil and natural gas rigs for the second consecutive week, reaching the lowest count since January 2022, as reported by Baker Hughes.

The oil and gas rig count fell by eight to 605, with the number of oil rigs dropping by seven to 499, the most significant weekly decline since November 2023.

Meanwhile, geopolitical tensions surrounding the Israel-Hamas conflict have somewhat eased as discussions for a temporary ceasefire progress with international mediators.

Looking ahead, the next meeting of OPEC+ oil producers is scheduled for June 1, where the group may consider extending voluntary oil output cuts beyond June if global oil demand fails to pick up.

In light of these developments, money managers reduced their net long U.S. crude futures and options positions in the week leading up to April 30, according to the U.S. Commodity Futures Trading Commission (CFTC).

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Oil Prices Rebound After Three Days of Losses

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After enduring a three-day decline, oil prices recovered on Thursday, offering a glimmer of hope to investors amid a volatile market landscape.

The rebound was fueled by a combination of factors ranging from geopolitical developments to supply concerns.

Brent crude oil, against which Nigeria oil is priced, surged by 79 cents, or 0.95% to $84.23 a barrel while U.S. West Texas Intermediate (WTI) crude climbed 69 cents, or 0.87% to $79.69 per barrel.

This turnaround came on the heels of a significant downturn that had pushed prices to their lowest levels since mid-March.

The recent slump in oil prices was primarily attributed to a confluence of factors, including the U.S. Federal Reserve’s decision to maintain interest rates and concerns surrounding stubborn inflation, which could potentially dampen economic growth and limit oil demand.

Also, unexpected data from the Energy Information Administration (EIA) revealing a substantial increase in U.S. crude inventories added further pressure on oil prices.

“The updated inventory statistics were probably the most salient price driver over the course of yesterday’s trading session,” said Tamas Varga, an analyst at PVM.

Crude inventories surged by 7.3 million barrels to 460.9 million barrels, significantly exceeding analysts’ expectations and casting a shadow over market sentiment.

However, the tide began to turn as ceasefire talks between Israel and Hamas gained traction, offering a glimmer of hope for stability in the volatile Middle East region.

The prospect of a ceasefire agreement, spearheaded by Egypt, injected optimism into the market, offsetting concerns surrounding geopolitical tensions.

“As the impact of the U.S. crude stock build and the Fed signaling higher-for-longer rates is close to being fully baked in, attention will turn towards the outcome of the Gaza talks,” noted Vandana Hari, founder of Vanda Insights.

The potential for a resolution in the Israel-Hamas conflict provided a ray of hope, contributing to the positive momentum in oil markets.

Despite the optimism surrounding ceasefire talks, tensions in the Middle East remain palpable, with Israeli Prime Minister Benjamin Netanyahu reiterating plans for a military offensive in the southern Gaza city of Rafah.

The precarious geopolitical climate continues to underpin volatility in oil markets, reminding investors of the inherent risks associated with the commodity.

In addition to geopolitical developments, speculation regarding U.S. government buying for strategic reserves added further support to oil prices.

With the U.S. expressing intentions to replenish the Strategic Petroleum Reserve (SPR) at prices below $79 a barrel, market participants closely monitored price movements, anticipating potential intervention to stabilize prices.

“The oil market was supported by speculation that if WTI falls below $79, the U.S. will move to build up its strategic reserves,” highlighted Hiroyuki Kikukawa, president of NS Trading, owned by Nissan Securities.

As oil markets navigate a complex web of geopolitical uncertainties and supply dynamics, the recent rebound underscores the resilience of the commodity in the face of adversity.

While challenges persist, the renewed optimism offers a ray of hope for stability and growth in the oil sector, providing investors with a semblance of confidence amidst a volatile landscape.

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