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Less Market For Brand New iPhone Sellers As Nigerians Opt For UK Used

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There is no doubt in the fact that Computer village in Ikeja area of Lagos is known as a hub for sale of UK used phones, especially iPhones.

For some reasons, this area seems to be a one-stop location for individuals who can barely afford to buy the brand new iPhones and other used phones.

Surprisingly, these phones, contrary to the name they’re called (UK used) are not necessarily imported from the United Kingdom alone. Rather, they also originate from other countries like the United States of America, Hong Kong, Dubai, Korea, China, among others.

Perhaps, the name ‘UK used’ was given due to the fact that the first sets of iPhones to be imported into the country came from the UK. The huge preference for UK used phones by most Nigerians is unconnected to the unstable exchange rate.

For some time now, the Naira has faced a long slump against the dollar and other currencies. In 2014, a dollar was exchanged for 148 naira, about 20 percent more than the price it was in 2009. Since then, the exchange rate has continued to soar higher, almost becoming a bottleneck for Nigerians. Currently, one US dollars is exchanged for 416.31 naira, over 100 percent increment from 2014.

Investors King gathered that the exchange rate has, among other things, led to the increment in prices of goods imported into the country, including gadgets. Hence, people opt for the less expensive, yet functional gadgets, especially iPhones.

It is important to note that these UK used phones, in some cases, do not come without hitches. While some might come with defective screens, others might have slight internal issues.

However, one has to be extremely careful when purchasing these UK used phones. Preferably, one should go with an expert in the phone business or a phone engineer when buying. This is because of the risk factors associated with it, some which are already highlighted above.

Also, people fall victims of stolen or refurbished phones. In most cases, these phones are sold ridiculously cheap, sometimes half of the price it should be sold.

Before buying a UK used iPhone, one should consider some of its features well. A good UK used iPhone, regardless of the model, is expected to accept SIM cards. In the case of refurbished iPhones, there might be a SIM slot but this doesn’t guarantee that the phone will work.

It is also importation to note, for the iPhone 6, 7, and 8 series, when the fingerprint on the home button does not work, it cannot be fixed again or might hinder some basic features in functioning.

Unlike the new iPhones, the UK used iPhones do not come with a warranty. This is one of the disadvantages in it. So, it is important to ensure that one is getting something worth its price and confirmed to be really UK used.

One way of checking if the iPhone is new or refurbished is by checking its serial number on the Apple website.

There’s also a way of checking if a UK used iPhone is stolen or not. Every cell phone has a unique serial number, which is used to identify that device. This helps to lock the stolen device as well when needed. The GSM carriers use the IMEI number and the CDMA service providers use the MEID number to identify the device.

One of the major reasons people opt for iPhones, instead of other brands of phone is because of its camera quality. Therefore, this is an aspect that should also be thoroughly considered when purchasing a UK used iPhone. If possible, to see the quality of images, take at least multiple videos and pictures before purchasing, to make sure the camera of the device works perfectly.

Some brands of the iPhone are already outdated and no longer in production. These include iPhones 5, 5C and 5S. These phones are however still sold by some vendors at the rate of about 20,000 to 32,000, depending on the volume of the memory.

It is usually advisable to buy the latest models, if one can afford them. These models include iPhone X, XS MAX, and others. This is because electronics that have been on the market for more than 3 years might be hard to maintain. Also, one might spend more replacing the battery and other parts on the gadgets because they might have worn out or expired or damaged due to improper use.

Prices of some UK used iPhones, according to Sellatease:

iPhone 6 16GB in Nigeria 40,000 – 45,000 Naira
iPhone 6 64GB price in Nigeria 45,000 – 50,000 Naira
iPhone 6 plus + 16GB 55,000 – 60,000 Naira
iPhone 6 plus + 64GB 60,000 – 65,000 Naira
iPhone 6 plus +  128GB 65,000 – 75,000 Naira
iPhone 6S 16GB 50,000 – 55,000 Naira
iPhone 6S 32GB 53,000 – 58,000 Naira
iPhone 6S 64GB 55,000 – 63,000 Naira
iPhone 6S 128GB price 60,000 – 74,000 Naira
iPhone 6S+ plus 16GB 60,000 – 70,000 Naira
iPhone 6S+ plus 64GB 63,000 – 75,000 Naira
iPhone 6S+ plus 128GB 70,000 – 80,000 Naira
iPhone 7 32 GB 70,000 – 80,000 Naira
iPhone 7 64 GB 70,000 – 83,000 Naira
iPhone 7 128 GB 70,000 – 88,000 Naira
iPhone 7 plus + 32 GB 115,000 – 125,000 Naira
iPhone 7 plus +  128GB 120,000 – 135,000 Naira
iPhone 7 plus + 256GB 125,000 – 145,000 Naira
iPhone 8 32GB 100,000 – 120,000 Naira
iPhone 8 64gb 95,000 – 105,000 Naira
iPhone 8 128GB 98,000 – 110,000 Naira
iPhone 8 256gb 100,000 – 115,000 Naira
iPhone 8 plus + 64GB 140,000 – 159,000 Naira
iPhone 8 plus 128GB 145,000 – 170,000 Naira
iPhone 8 plus + 256GB 155,000 – 175,000 Naira

If one is on a low budget and still wants a nice UK used iPhone, iPhone 7 and 8 might be a good option.

The iPhone X, XR and XS were launched with modifications and presently, one can get a UK used iPhone X 64GB and 256GB for about 180,000 naira to about 190,000 respectively. The iPhone XR 64GB and 128GB is sold for 198,0000 and 210,000 respectively while the XS 64GB and 256GB is sold for about 195,000 and 210,000 respectively.

Check out a list of the iPhone X series and their prices below:

UK used iPhone X 64GB 160,000 – 180,000 Naira
UK used iPhone X 256GB 175,000 – 190,000 Naira
Price of UK used iPhone XR 64GB 175,000 – 190,000 Naira
UK used iPhone XR 128GB 180,000 – 210,000 Naira
Price of UK used iPhone XR 256GB 195,000 – 220,000 Naira
UK used iPhone XS 64GB 180,000 – 195,000 Naira
UK used iPhone XS 256GB 190,000 – 200,000 Naira
Price of UK used iPhone XS 512GB 198,000 – 220,000 Naira
UK used iPhone XS max  64GB 240,000 – 260,000 Naira
UK used iPhone XS max 256GB 260,000 – 275,000 Naira
Price of UK used iPhone XS Max 512GB 270,000 – 285,000 Naira

It’s not surprising that a lot of people prefer iPhones to Android phones.

According to a report by geeksmodo, the iPhone is more user-friendly. Even though most Android phone creators try their best in producing these phones, iPhones are perceived to be the easiest phone to use until now. The look and feel of iOS has not changed over the years.

The iOS (formerly iPhone OS) is a mobile operating system created and developed by Apple Inc, exclusively for it’s hardware. It is the operating system that powers many of the company’s mobile devices.

Another advantage of iPhone over Android phones is security. The US Federal Bureau of Investigations (FBI), revealed that even with physical possession of someone’s iPhone, it takes the assistance of an exceptionally skilled hacker to break into it and access the data.

Apple does take security seriously, releasing updates to all iOS devices directly, which helps contain any breaches upon becoming aware of them, and disinfecting everybody’s devices, regardless of who their carriers are.

While further revealing the advantages of iPhones over Android phones, Geeksmodo noted that iPhones tends to hold their value pretty well. It’s easier to resell an iPhone than an Android phone if you want an upgrade. Though some Android devices also hold their value quite well, the cost of the upgrade is less painful for iPhone users.

Meanwhile, Apple is known for releasing newer models of iPhones. The iPhone 13,  was recently launched by the company with updated cameras, new colors, smaller notches, and faster A15 chip. There are however, rumours that the iPhone 14 models will be launched in a few month’s’ time. It is expected to be launched in India in October, 2022.

According to Macrumours, the 2022 iPhone 14 Pro models are expected to eliminate the notch in favor of a new design. Apple might likely go with some combination of a circular hole-punch cutout for the camera paired with a pill-shaped cutout to house to key Face ID components.

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Chivita Crowned “Outstanding Juice Brand of the Decade” at MarketingEdge Excellence Awards

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Chivita Active Zest- Investors King

Chivita, Nigeria’s beloved fruit juice brand, emerged victorious as it clinched the highly sought-after title of “Outstanding Juice Brand of the Decade” at the esteemed MarketingEdge Brand and Advertising Excellence Awards.

The prestigious award ceremony, held recently, celebrated Chivita’s remarkable journey to becoming a beacon of excellence in the Nigerian fruit juice market over the past ten years.

The recognition underscores Chivita’s unwavering commitment to superior quality, innovation, strategic engagement, and unswerving dedication to consumer satisfaction.

The organizers of the MarketingEdge Brand and Advertising Excellence Award heaped praise on Chivita for its unparalleled contribution to the juice industry. In their words, this award is a testament to Chivita’s transformation into the gold standard for premium quality fruit juices in Nigeria.

“We also know that Chivita has been at the forefront of enlightening the public and promoting the benefit of daily fruit juice consumption for everyday wellness for over forty years, ensuring that everyone has a Chivita. This has not gone unnoticed,” they noted.

Mrs. Toyin Nnodi, the Marketing Director of CHI Limited, the parent company of Chivita, expressed her gratitude to the award organizers and the brand’s loyal consumers. She highlighted the relentless pursuit of innovation and the commitment to producing high-quality products as the driving force behind Chivita’s success.

“At CHI Limited, we have dedicated years of innovation and commitment to high-quality products with the ultimate goal of consumer preference and satisfaction. The ‘Outstanding Fruit Juice Brand of the Decade’ award to Chivita is proof that our efforts are appreciated by consumers,” she stated.

Chivita’s product lineup includes a wide range of fruit juices, juice nectars, and fruit-flavored drinks, such as Chivita 100%, Chi Exotic, Chivita Active, Chivita Ice Tea, Chivita Happy Hour, and Chivita Smart Malt. These offerings come in a variety of variants and different pack sizes and packaging formats, catering to the diverse desires of consumers for healthy and great-tasting juices.

As Chivita basks in the glory of this remarkable achievement, it continues to stand as a testament to the power of unwavering dedication to quality, innovation, and consumer satisfaction. The brand’s journey to becoming Nigeria’s outstanding juice brand of the decade is indeed a story of resilience, excellence, and an unyielding commitment to providing refreshing moments to every Nigerian, one Chivita at a time.

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Dangote Group Reigns Supreme as Nigeria’s Most Valuable Brand

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The Dangote Group has proudly asserted its position as Nigeria’s most valuable brand, achieving a remarkable aggregate score of 86.2 percent on the Brand Strength Measurement (BSM) Index, a meticulous evaluation conducted by Top 50 Brands Nigeria as part of its comprehensive 2023 Top Brand Perception Assessment.

During a much-anticipated media briefing held in Lagos on Wednesday to unveil the 2023 Top 50 Brands Nigeria list, the organization lauded Dangote for its unwavering commitment to excellence, which has solidified its stature as a premier brand within the nation.

The conglomerate revealed that MTN, a formidable contender in the market, secured a closely contested second place, boasting an impressive 85 BSM index score.

This year’s rankings saw Airtel Nigeria and Globacom securing the third and fourth positions, both earning significant BSM index scores of 77.9 and 77, respectively.

BUA Group made its inaugural appearance in the Top 10, capturing the attention of industry observers with a noteworthy BSM Index score of 70.8.

The illustrious list of the Top 10 brands further includes Access Bank, Zenith Bank, Coca-Cola, GTCO, and First Bank, each of which has maintained its exceptional reputation and resonance within the Nigerian market.

Commenting on the outcomes of this year’s assessment, Taiwo Oluboyede, CEO of Top 50 Brands Nigeria, said, “A brand is akin to a person, embodying all the traits that define its personality to the audience. When you hear a person’s name, you’re likely not merely recalling their appearance or attire, but rather who they genuinely are and the significance they hold for you.”

Oluboyede continued, “One may profess to be the best in the world and may even invest in extensive advertising to attract attention. However, the true perception of that individual is ultimately shaped by one’s personal experience. Likewise, the perception of a brand can evolve from favor to disfavor, or vice versa. This dynamic holds true for both individuals and brands alike.”

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SnackFix From Bühler Adds Value to Local Grains in Nigeria and Boosts Food Security

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SnackFix - Bühler

The SnackFix small-scale cereal bar production system from Swiss technology group Bühler is the ideal solution for small and medium enterprises (SMEs) to add value to locally produced grains in Nigeria and assist the country to address food security, says Manuel Murrenhoff, Managing Director, Bühler Nigeria.

On-the-go snacking consumption in Nigeria is rising steadily, presenting opportunities for SMEs to enter the market. “In terms of bars, fruit, and sweet snacks alone, this market segment is expected to exceed half a million tonnes by 2025,” says Murrenhoff. The main driver is the burgeoning population, estimated at 223.8 million in 2023, a 2.41% increase over 2022, and expected to grow to 377 million by 2050.

“The economically active part of the Nigerian population is quite sizeable and very mobile, which is boosting on-the-go snacking consumption,” says Murrenhoff. In addition, with half of the population living below the poverty line, there is more than ever the need to drive consumption of the full range of locally grown grains to keep final product prices in check.

“With the price of wheat projected to rise to record heights, Nigeria cannot possibly feed the growing population by importing wheat and other products. On the one hand, there is a shortage of forex and on the other hand, prices are escalating globally. That is where innovation, using local grains, plays an important role in food security, especially as these can be successfully incorporated into ready-to-eat foods,” says Murrenhoff.

Iyore Amadasun, Sales and Channel Business Manager at Bühler Nigeria, says that Bühler’s Snackfix, designed for food producers seeking a share from the on-the-go snack segment, promotes the processing of locally sourced grains for snacks while maintaining the highest food safety standards.

SnackFix is a multi-grain solution that allows SMEs to innovate across the spectrum of locally produced grains in Nigeria. The technology presents an entry-level, plug-and-play solution that is compact, cost-effective, and easy to commission and operate.

SnackFix includes a continuous mixer, a cooling tunnel, and a cutting system, all in one – everything needed for quality production. The combination allows SMEs to manufacture a huge variety of cereal bars at a volume of up to 130 kg per hour.

Customers benefit from Bühler’s experience in product development using a wide range of locally produced grains including, for example, sesame seeds, cashews, and peanuts. “We can help newcomers in the market achieve the best recipe to satisfy functional and indulgence consumer requirements in this segment and then supply them with a customised solution,” says Amadasun. In addition, Bühler has an innovation centre and laboratory in Switzerland to assist with different formulations and product development.

“The ready-to-eat market is of strategic importance to Nigeria, as it can adapt local grains for snacking consumption, promote healthy eating habits, and at the same time assist with Food Security,” says Amadasun.

With offices in Lagos and Kano, Bühler Nigeria is a leader in grain and food processing and offers solutions for grain drying and storage, flour milling, rice milling, cacao and chocolate processing, wafer and biscuit, pasta and noodles, feed, and aqua feed milling. Bühler Nigeria also provides support in the form of solutions for ink and coating applications and flexible packaging systems.

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