Coca-Cola Nigeria has said it partnered with non-profit organisations to reduce plastic pollution across the country.
In a statement on Thursday, it said it would be doing more to promote environmental sustainability as part of efforts to commemorate World Environment Day.
It stated that it had introduced initiatives to protect the environment through its philanthropic arm, the Coca-Cola Foundation.
Coca-Cola said that it supported the Statewide Waste and Environmental Education Foundation to launch the Eko Beach Race 2021 themed ‘A race against plastic pollution.’
The event had in attendance 2,000 youths, students and sports enthusiasts who participated in a marathon race and beach clean-up.
SWEEP Foundation’s President, Obuesi Philips, stated at the event that it “was geared towards recognising the growing contributions of sport to the realisation of societal development.”
The drink maker also partnered with the Aid for Rural Education Access Initiative to host the “Recycle and Win” festival.
It included community outreach and clean-up programmes in Kwara, Kano, Kaduna, Yobe and Oyo States. Coca-Cola said that 10 tons of plastic bottles were recovered through the process.
The Director, Public Affairs, Communications and Sustainability at Coca-Cola, Nwamaka Onyemelukwe, urged Nigerians to adopt more eco-friendly practices while emphasising the urgency of the current global situation.
Onyemelukwe stated, “At Coca-Cola, we recognise there is a packaging waste problem globally and especially in Nigeria, which is why we pioneered the World Without Waste initiative to engineer innovative solutions to tackle this challenge.
“World Environment Day presents an opportunity for us to act on this mandate as seen by the number of environmental sustainability initiatives we have supported in collaboration with local implementing partners.”
Chivita Unveils Chivita Active Zest In A New Can Format
CHI Limited has unveiled Chivita Active Zest, a new and exciting sub-brand under the Chivita Active franchise.
The launch intends to disrupt the mid-pack segment of the juice category by fulfilling the growing consumer demand for a healthy on-the-go beverage to support their active lifestyle without compromising on great taste, convenience, and enhanced nourishment.
Chivita Active Zest comes in a premium 330ml Can format, and it is made from a mix of citrus fruits with all-natural ingredients, no artificial preservatives, and flavours.
Additionally, Chivita Active Zest is fortified with vitamin C for immunity support, is a good source of vitamin B1 and D3 for faster body metabolism. Chivita Active Zest also contains calcium for optimum bone health, making it a smart choice to get the right dose of essential vitamins and minerals for a healthy active life on the go.
The new Chivita Active Zest 330ml Can exude confidence and style, and appeals to the youth, providing satisfaction and refreshment away from home in line with changing lifestyle trends.
CHI Limited Marketing Director, Mrs. Toyin Nnodi, said the new Chivita Active Zest premium 330ml can is designed to provide a healthy and natural on-the-go option for trendy consumers desirous of a beverage option that compliments their non-stop active lifestyle.
“We are excited to introduce the new Chivita Active Zest in a premium 330ml Can that guarantees ease of handling and appeal, which makes it a format of choice for young consumers. In addition, with its all-natural ingredients, we are confident Chivita Active Zest will connect with trendy consumers as the preferred on-the-go beverage companion of choice for a healthy active life,” she said.
Eat‘N’Go Opens New Outlet in Ibadan
Eat’N’Go Limited, leading franchisee for world-class food brands, Domino’s Pizza, Cold Stone Creamery, and Pinkberry Gourmet Frozen Yoghurt, has launched a new outlet in the ancient city of Ibadan, the Oyo State capital. The outlet is located at Orita Challenge, Ibadan.
Making the announcement on its LinkedIn page, the leading Quick Service Restaurant(QSR) in Nigeria noted that the latest addition in its stores, demonstrates its willingness to deliver efficient service to its teeming customers across Nigeria.
“We are excited to announce our NEWEST STORE OPENING located By First bank, Orita Challenge, Ibadan. We are looking forward to serve and satisfy our new customers with rich creamy ice cream and delicious tasty pizza today”.
This expansion follows the brand’s promise to extend its product and service delivery to several parts of Nigeria, supporting its plan to contribute immensely to the Nigerian economy. The organization is also reinforcing its commitment to growing its investments in the country as well as providing jobs and business opportunities for Nigerians across the country.
The combined efforts of a great team driven by innovation and knowledge of the market has given the Eat‘N’Go brand a phenomenal success despite a turbulent period that has witnessed a lot of QSR brands under-scaling and winding off.
Despite the challenges, Eat’N’Go has developed world-class brands that have been addressing the needs of the African market by serving up a tasty portion of pizza, burgers, chicken, ice cream, coffee and more.
Top 100 Brands in Africa Dominated by European Brands
During a year defined by the pandemic which brought the world to a halt, as markets having to adapt to a new reality, African brands retained their 13% share of the Top 100 most admired brands in Africa.
Despite an increase in sample size and countries, the Top 10 Most Admired Brands show little change from previous years. MTN, consistently the only African brand among the Top 10 brands overall, dropped to #11 for the first time in a decade. American sports and fitness giant, Nike retains the top spot for the fourth year in a row. MTN and Dangote retain their status as the most admired African brands recalled spontaneously and when prompted, respectively. Nigeria’s GTBank retains its position as the most admired financial services brand in Africa.
With Covid limiting entertainment options beyond the house, while many businesses struggled, many digital businesses such as streaming services thrived. This undoubtedly explains South Africa’s DSTV becoming the most admired media brand In Africa, knocking off BBC from its long held position.
Top 100 brands in Africa continue to be dominated by European brands which have held their share at 41% (-1), North America (+1), Asia (no change), and Africa retaining its 13% share of the most admired brands in the world. Similarly, the leading African countries that dominate the rankings largely retained their positions with Nigeria (-1) and South Africa (-) with 5 brands each, Ethiopia (+1) and Kenya (-) accounting for the13 brands among the Top 100 most admired brands in Africa.
Computer/electronics (17%)(+3), consumer (non-cyclical) (14%)(+6), luxury (8%)(-2), auto manufacturers (13%)(+3), and apparel (8%)(-) make up the top 5 categories.
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