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Djembe Consultants Announces 10th Anniversary Celebration Campaign 

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Djembe Consultants (Djembe), an award-winning consultancy focusing on the African and Middle Eastern (MEA) regions, today announced a six-month campaign that will celebrate the Consultancy’s 10 year anniversary by showcasing a diverse team and client partners, who together have delivered innovative communication programs in the MEA region and on the global stage. 

Since its inception, Djembe has effectively brought together a unique combination of home-grown talent from across the MEA region and a team of multi-disciplinary international communications experts. The Consultancy’s multinational approach, which combines local insights with global best practices, has seen it emerge as a trusted advisor to local, regional, and global organizations, helping them achieve their full potential within the MEA region and internationally.

This diverse client mix has enabled the Djembe team to support strategic communications and reputation management projects over the past ten years in 36 African and 13 MENA countries – in addition to global outreach in key international markets in the Americas, Asia, and Europe.

During the second half of 2023, Djembe will showcase a decade’s worth of success in supporting projects that have amplified a narrative of opportunity, growth, inclusion, and innovation. The celebratory campaign will highlight Djembe’s unique presence within the innovation ecosystem, showcasing the Consultancy’s work as a catalyst for growth and entrepreneurial opportunity throughout the ecosystem and across multiple industry sectors in the MEA region.

Djembe Consultants, Chief Executive Officer Mitchell Gary Prather, commented on the Consultancy’s 10th anniversary: “As Djembe Consultants celebrates our 10-year anniversary, we have a great opportunity to reflect on our successes. This is a major milestone and a testament to the strength of our client offering and the extremely high caliber of the Djembe team. Through our deep-rooted presence across Africa and the Middle East, we have conducted extensive incubator and accelerator program workshops, mentored hundreds of start-ups and innovators, and successfully secured over three million dollars of funding for MEA start-ups. Furthermore, the Djembe team has supported multi-billion dollar client commitments to enhance trade finance and socioeconomic development.”

In addition to reflecting on its successes, Djembe will use its tenth anniversary to look to the future and set out its plans for the next ten years. The firm continues to secure an ever-greater breadth of mandates from MENA-based organizations, leaving it well-positioned to continue supporting the region’s socioeconomic development through its work with a rich cross-section of clients in critical economic growth sectors while advancing a social development agenda.

From SMEs to trade finance and development corporations, sovereign wealth funds, promising start-ups, and innovators, the strong appeal of Djembe’s determined and enthusiastic approach to developing and executing communication programs has been incredible:

Djembe was recently re-selected as the agency of record for the International Islamic Trade Finance Corporation, which is a five-year client relationship
Over the past five years, Djembe has worked to promote the Zayed Sustainability Prize in Africa, and its reach has been extended to promote the prize across the Middle East.
Djembe’s expertise has been utilized in AfCFTA and AML campaigns, investment funding, product launches, trade finance and development initiatives, and SME accelerator programs

As a well-respected advisory and award-winning communications firm in the years preceding COVID-19, Djembe has worked closely with multiple organizations to support their emergence from the effects of the pandemic.

Prather explained, “As soon as the pandemic began to unfold, Djembe leveraged our extensive network to join forces with organizations large and small, public and private, to focus on helping communities receive the benefits emanating from meeting the UN Sustainability Development Goals.  Djembe’s extensive capabilities extend far beyond supporting client initiatives to advancing a social development agenda by addressing the digital divide, increasing financial know-how, encouraging the take-up of green initiatives, promoting inclusivity, and advocating rural community development. We are delighted to be able to showcase much of this work and results during our 10-year celebrations in the second half of this year.”

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Goya Foods Takes Legal Action to Assert ‘Goya Olive Oil’ Trademark Ownership

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Goya Foods

“Goya Olive Oil” trademark in Nigeria, Goya Foods Incorporated has initiated legal proceedings against the Registrar of Trademarks under the Federal Ministry of Trade and Investment.

The case, numbered FHC/ABJ/CS/883/2023, was brought before the Federal High Court in Abuja.

Goya Foods, a prominent producer and distributor of foods and beverages across the United States, Spanish-speaking countries, and Nigeria, seeks to enforce a longstanding consent judgment issued by the court in December 2006.

The judgment directed the Registrar to rectify the Trademarks Register to reflect Goya Foods Incorporated as the rightful owner of the “Goya Olive Oil” trademark, without any further formalities.

The lawsuit, exclusively revealed to sources, underscores Goya Foods’ determination to safeguard its intellectual property against alleged infringements.

According to court documents, Goya Foods obtained the consent judgment against Chikason Industries Limited, which was accused of marketing “Goya Olive Oil” in Nigeria, thus infringing on Goya Foods’ registered trademark.

Legal counsel for Goya Foods, Ade Adedeji, SAN, emphasized the necessity of rectifying the Trademarks Register to protect their trademark interests effectively.

Despite appeals to the Registrar, the requested rectification has not been implemented, prompting Goya Foods to escalate the matter through legal channels.

The case has been adjourned to September 27, 2024, for further proceedings, highlighting the complexity and significance of trademark disputes in the global marketplace.

Goya Foods remains committed to upholding its brand integrity and securing its proprietary interests amidst the evolving landscape of international trademark law.

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IOCs Accused of Blocking Direct Crude Sales to Dangote Refinery

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Dangote Refinery

Dangote Industries Limited (DIL) has accused International Oil Companies (IOCs) of obstructing direct crude oil sales to its refinery and forcing the company to use costly middlemen.

This development comes after a statement by the Nigerian Upstream Petroleum Regulatory Commission (NUPRC) suggested a “willing buyer-willing seller” dynamic was in place as mandated by the Petroleum Industry Act (PIA).

Devakumar Edwin, Vice President of DIL, countered NUPRC CEO Gbenga Komolafe’s claims, stating that IOCs consistently make it difficult for local refiners by pushing sales through international trading arms, which inflate prices and bypass Nigerian laws.

“These middlemen earn unjustified margins on crude produced and consumed within Nigeria,” Edwin stated.

He noted that only one local producer, Sapetro, has sold directly to DIL, while others insist on using trading arms abroad.

Edwin detailed the financial impact, citing instances where DIL was charged a $2-$4 premium per barrel above the official price.

In April, DIL paid $96.23 per barrel for Bonga crude, which included significant premiums, compared to a much lower premium for West Texas Intermediate (WTI) crude.

While acknowledging NUPRC’s support in resolving some supply issues, Edwin urged the regulatory body to revisit pricing policies to ensure fair market practices.

“Market liquidity is essential for fair pricing. We hope NUPRC addresses these issues to prevent price gouging,” he stated.

This dispute highlights ongoing challenges in Nigeria’s oil sector, where domestic refiners struggle to secure local crude amidst complex market dynamics.

The outcome of these negotiations could significantly impact the refinery’s operations and broader industry practices.

The situation underscores the need for transparent and efficient crude supply systems to bolster Nigeria’s refining capacity and economic growth.

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Dangote’s $20 Billion Refinery to Begin Petrol Sales Next Month

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Petrol - Investors King

Aliko Dangote announced on Monday that his long-awaited $20 billion refinery complex will commence petrol sales starting next month.

The announcement came during a press briefing held at the refinery site in Lagos, where Aliko Dangote, Africa’s richest man, detailed the project’s progress and future plans.

“We are proud to announce that the Dangote Refinery will begin selling petrol from August,” Dangote stated confidently.

“This milestone marks the culmination of years of meticulous planning, construction, and overcoming numerous challenges.”

Dangote’s refinery, touted as the largest single-train refinery in the world, is designed to process 650,000 barrels of crude oil per day once fully operational.

The facility aims to not only meet Nigeria’s domestic demand for refined petroleum products but also contribute significantly to export markets across West Africa.

“We have entered the steady-state production phase earlier this year, and now we are ready to begin commercial sales,” Dangote explained. “Initially, we will focus on petrol production, with plans to expand our product range as we ramp up to full capacity.”

The refinery’s launch is expected to alleviate Nigeria’s longstanding dependence on imported refined products, thereby boosting the country’s energy security and reducing foreign exchange outflows associated with fuel imports.

Beyond petrol sales, Dangote revealed ambitious plans to list both the refinery and its associated fertilizer plant on the Nigerian Exchange Group (NGX) by the first quarter of 2025.

This move aims to attract broader investor participation and unlock additional value for shareholders.

“We are committed to transparency and accountability in our operations,” Dangote emphasized. “Listing these subsidiaries on the NGX will not only strengthen our corporate governance framework but also enhance the refinery’s financial sustainability.”

Challenges and Future Prospects

Despite celebrating the imminent commencement of petrol sales, Dangote acknowledged challenges encountered during the project’s execution, including delays in securing land for a petrochemical facility in Ogun State, which incurred substantial costs.

“We faced bureaucratic hurdles that resulted in significant delays and financial losses,” Dangote lamented. “Nevertheless, we remain steadfast in our commitment to advancing Nigeria’s industrial capabilities and contributing to economic growth.”

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