Video sharing and social media platform Youtube has offered a new monetization option for shorts creators.
The tech giant recently rolled out its new partner program terms for shorts creators to enable them to earn money from ads viewed between videos in the shorts feed, beginning from February 1st, 2023.
Shorts creators will earn 45 percent of the money generated from ads that run between shorts videos. Revenues gotten from these ads will be pooled at the end of the month, which will see each creator get paid based on their share of the total short videos.
According to the company’s blog post, this new revenue-sharing model will replace the Youtube shorts fund, as the social media company disclosed that it expects a majority of its shorts fund recipients to earn more with the new shorts revenue-sharing model.
Speaking on YouTube’s new monetization option for shorts creators, the company’s Chief product officer Neil Mohan said, “This is the first time real revenue sharing is being offered for short-term video on any platform at scale.
“It’s a huge investment into shorts, which YouTube says is now logging over 30 billion views from 1.5 billion logged-in users a month”.
Investors King understands that in August 2021, Youtube disclosed that shorts creators can earn up to $10,000 per month with viral videos.
The company disclosed that it will select thousands of eligible creators to claim a payment from the fund, which marked its first step to monetizing the short-form video.
Creators who met the criteria were able to make $100 to $10,000 based on viewership and engagement of their shorts.
Recall that in a bid to tap into the surging popularity of short-form video, a feature that fueled TikTok’s massive growth, Youtube officially launched its short-form video in 2021.
The feature currently generates more than 15 billion global daily viewers and has collectively earned over 5 trillion views since the platform was made available to the public on July 13, 2021.
According to Google, it disclosed that YouTube shorts have quickly become a worldwide hit. Meanwhile, it is interesting to note that Youtube disclosed that in the last three years, it has paid creators, artists, and media companies more than $50 billion through its partner program.
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WhatsApp Introduces Dual Account Feature, Enabling Users to Sign Into Two Accounts
WhatsApp has introduced a groundbreaking innovation that promises to redefine the user experience.
This new feature allows individuals to simultaneously manage two WhatsApp accounts on a single device, eliminating the need for dual phones.
The eagerly anticipated announcement was made by Mark Zuckerberg, Facebook’s CEO, who assured Android users that this feature will soon grace their screens.
Gone are the days of juggling multiple WhatsApp accounts, a task that often required carrying two separate devices. While tech giants like Xiaomi and Oppo had previously introduced app cloning features for multiple WhatsApp instances, WhatsApp’s integrated approach sets a new standard for seamlessness.
This innovation is poised to be a game-changer for users who navigate both personal and professional realms on this ubiquitous messaging platform.
Cumbersome login-and-logout routines and the perpetual concern of messaging from the wrong account will soon be a thing of the past, replaced by a newfound ease of multitasking.
Activating this feature is a straightforward process. Users need only navigate to the ‘Settings’ menu and select ‘Add Account.’ During setup, a second phone with a SIM card or a device supporting eSIM technology is required to unlock the full potential of multi-SIM functionality.
WhatsApp ensures that each account can have its own customized notification and privacy settings, preserving data integrity and personalization.
In addition to the dual account feature, WhatsApp recently introduced passkey support for Android, enhancing security by providing an alternative to SMS-based two-factor authentication.
This latest advancement underscores WhatsApp’s dedication to user convenience, connectivity, and digital identity security, setting the stage for a more organized and efficient way of communication.
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