With the preparations for the 2022 Fifa Worldcup in top gear, African cross-border payment company Chipped Cash has launched the “Africa to the world” campaign.
This campaign aims to send football fans from three African supporter clubs to experience the 2022 FIFA World Cup that will be held in Qatar.
This campaign aims to fundraise over USD 50,000 to provide selected fans with travel, accommodation, and entry tickets to the matches of the three qualifying African teams Cameroon, Ghana, and Senegal that are participating in the tournament.
The fintech company has already set the ball rolling, and has already taken the lead by injecting USD 30,000 into the fundraising campaign.
Vice President of Global Marketing at Chipper Cash Hasan Luongo disclosed that as a brand, the company is seriously rooting for the success of African teams in the 2022 FIFA World Cup.
In his words;
“As a brand deeply embedded in Africa, we are rooting for the success of African teams in this year’s competition.
The “Africa to the World” initiative will make it possible for lucky fans to be there to experience the wonder of the World Cup and cheer their teams as they take on the rest of the world”.
It is interesting to note that Chipper cash has already partnered with Senegalese-born French football legend Patrice Evra as their Global Ambassador to rally support.
“We’re so proud that Patrice Evra, a celebrated football giant who has graced the World Cup twice, has joined the Chipper family,” adds Hasan. “We’re confident that, if everyone chips in, we’re sure to meet our goal in no time and can help fill the stadiums of Qatar with the legendary spirit of African supporters.”
Hasan notes that in the past two years, the pandemic, global conflicts, and inflation have brought socio-economic challenges to Africans as a whole, and the campaign presents an opportunity to bring fans together again through the power of sport.
