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Meta and Microsoft Announce New Partnership

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Meta and Microsoft

Meta, the company which was formerly known as Facebook, announced on Wednesday 10th November a new partnership with Microsoft, allowing customers to integrate Meta’s Workplace social network software with Microsoft Teams.

Meta’s Workplace is a communication tool that helps to connect workers within a company, whether they work remotely or on-site. It uses features like group, live video broadcast, and live chat to connect workers to one another across the entire organization. Teams is however focused on communication between workers and their direct colleagues, i.e. those with which they directly work, on a project or smaller-scale task.

This integration gives customers access to Workplace content inside the Teams app, and also gives users access to view Teams video meetings inside the Workplace app. It is a direct partnership that brings both platforms closer, albeit not necessarily into one singular app.

This partnership brings two rivals in the communication software market together, to make either party stronger. As mentioned above, both platforms are similar but do not have a full overlap as they both focus on different types of organizational communication.

Meta’s Workplace head, Ujjwal Singh told CNBC that the integration had been requested by customers (who must have seen the potential of such a partnership) like Accenture and Vodafone. Singh went ahead to explain that customers will use the complementary features of both platforms, instead of using competing features. Singh stated that the partnership was mainly for customers that make use of both platforms.

CNBC reports that Meta stands to gain the most from the partnership, as its Workplace service drags far behind competitors when speaking about users. Workplace announced in May that it had reached 7 million paid subscribers, while in stark contrast, Microsoft announced in July that Teams had 250 million monthly active users. The staggering difference in numbers proves that Meta’s Workplace stands to gain the most from partnering with a widely-used platform like Teams, with the hope that the platform will attract even more customers.

This would not be Workplace’s first partnership with Microsoft, as it has previously integrated with software like Office 365 and OneDrive. However, it has no integration with Yammer, which is Microsoft’s social network software that even competes with Meta more directly than any other software. In comparison to Workplace, Yammer has tens of millions of users per month with the number of users doubling year after year.

This would give Microsoft Teams the opportunity to maintain the partnership with Workplace using slightly different software, while also directly competing with Workplace using very similar software.

Ujjwal Singh touted that both products were great, strong products coming together to provide an even better experience for the user.

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WhatsApp to Introduce New Features

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WhatsApp Launches Payments in Brazil to Push it to Other Countries 2

WhatsApp may soon be introducing new features and the features are rumoured to be launching next year, Sky News has said.

According to the news platform, the first of the new features include Instagram Reels. Although, weeks back, WhatsApp watchers, WABetaInfo, had said that WhatsApp could one day feature Instagram Reels.

“It is thought that Reels would have a dedicated space on the WhatsApp app. This could be part of Meta’s plan to merge all the big social networking apps that it owns.” The WhatsApp watcher once said.

It is also believed that no time limit on the ‘delete for everyone’ button is one of the features that is expected to be added.

One common complaint about WhatsApp is that you only get a certain amount of time to delete a message in a chat for everyone. After 68 minutes and 16 seconds, your message will be there forever and you can only delete it for yourself. This is set to change very soon.

On the other hand, there are claims that WhatsApp is working on a logout feature. The feature would be in keeping with the multi-device update as you could log out on one device but remain logged in on another. This feature has been spotted and being tested in the beta version of WhatsApp, Sky News added.

The other feature is hiding from specific contacts. You can currently hide the time you were last on WhatsApp but you can not hide it from specific contacts.

The company is said to be changing this so when you go to change your “Last Seen” settings you will see an option for “My Contacts Except”.

We are still, however, waiting for an official statement from WhatsApp.

 

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Twitter Chief Executive Officer Jack Dorsey Steps Down, Agrawal Takes Over

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Twitter CEO, Jack Dorsey has stepped down as the Chief Executive Officer (CEO) of the leading Microblogging website, the company announced in a statement published on Monday.

According to the statement, the Board of Directors of the company has appointed Parag Agrawal as the new Chief Executive Director of the company, effective immediately. However, the outgoing CEO will remain a member of the Board until the end of his term in 2022.

The Board of Directors appointed Bret Taylor to succeed Patrick Pichette as the new Chairman of the Board, while Pichette will continue to serve as chair of the Audit Committee.

The released statement noted that Agrawal, the new CEO has been with the company for more than a decade and served as Chief Technology Officer in the last four years.

“I’ve decided to leave Twitter because I believe the company is ready to move on from its founders. My trust in Parag as Twitter’s CEO is deep. His work over the past 10 years has been transformational. I’m deeply grateful for his skill, heart, and soul. It’s his time to lead,” said Dorsey.

Commenting on Twitter’s new management, Bret Taylor, Twitter’s incoming Independent Board Chair said, “On behalf of the Board, I want to thank Jack for his visionary leadership and unrelenting dedication to Twitter since its founding. Jack returned to Twitter and turned the Company around at the most critical time. The progress since then has been nothing short of incredible. Jack has given the world something invaluable and we will continue to carry it forward.”

Taylor noted, “Parag understands Twitter and appreciates the Company’s unique potential. He has been instrumental in tackling our most important priorities, including accelerating our development velocity, and I know he’ll hit the ground running to strengthen execution and deliver results. The Board has the utmost confidence in Parag.”

“I want to thank the Board for their confidence in my leadership and Jack for his continued mentorship, support, and partnership,” said Agrawal.

“I look forward to building on everything we have accomplished under Jack’s leadership and I am incredibly energized by the opportunities ahead. By continuing to improve our execution, we will deliver tremendous value for our customers and shareholders as we reshape the future of public conversation.”

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Meta Launches Business Coach Tool on WhatsApp to Help SMBs in Africa Grow Online

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Today, Meta announced the launch of Facebook Business Coach, an innovative and easily-accessible way for owners of small-and medium-sized businesses (SMBs) in South Africa, Nigeria, and Kenya and other English speaking countries to learn more about how to grow their business online with Facebook, Instagram and WhatsApp.

The Facebook Business Coach available on WhatsApp, is a free-to-use, low data cost educational chatbot tool that users can interact with in a simple, conversational and convenient way. SMBs have access to automated, self-paced lessons that teach them how to establish a presence in today’s ever-evolving digital economy.

As a free curriculum platform, it features step-by-step courses and tutorials as well as helpful infographics, videos, and audio clips. Learning material is recommended based on the user’s needs and queries, with an option to navigate the curriculum via the menu. While the WhatsApp bot provides SMBs with an easy way to quickly learn the basics, users can also access more in-depth  training and get officially certified with Meta Blueprint courses online.

The content was created to assist business owners with multiple queries – from how to create attention-grabbing business pages on Facebook and Instagram, to how to use Messenger and WhatsApp to communicate effectively with clients.

Nunu Ntshingila, Regional Director Meta Africa, commented: “In today’s social-media-driven environment, information on building your brand on online platforms can be crucial in what sets a small business apart and drives success. At Meta, we’re passionate about empowering SMBs in Africa with the skills they need to succeed online. We know that they are the backbone of the African economy and the drivers for economic growth. We hope the Facebook Business Coach will be their partner along this journey, providing training they need through their mobile phones.”

The Facebook Business Coach educational tool on WhatsApp is available to any individual, representing one of the ways Meta provides opportunities for education and business growth through its platforms.

Visit this link to start talking to the Facebook Business coach on WhatsApp. 

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