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Google Hosts 200 Nigerian, Kenyan Publishers

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  • Google Hosts 200 Nigerian, Kenyan Publishers

Google will this week host publishers’ summits in Nigeria and Kenya, where over 200 publishers from across the region will gather to explore an opportunity to better understand Google’s Publisher tools, as well as the challenges and opportunities presented by an online ecosystem growing rapidly in both size and complexity.

According to the company, the summits are the largest hosted by Google in Africa, to date.

Through its summits, and other initiatives, Google said it was empowering publishers to make money online and drive traffic to their sites.

“In this way, the company aims to give publishers the necessary support to help them monetise their content online, thereby creating opportunities for the industry to leverage technology in the digital world,” Google said in a statement.

The statement also read, “The summits, which address the different issues being faced by publishers and advertisers, are designed to provide a more complete picture of the online ecosystem and the opportunities that lie ahead in 2017 and beyond.

“Key focus areas include the changing consumption journeys of online consumers as well as the tools available to publishers to optimise their benefits.”

It added, “With Google having achieved its 2016 goal of training one million young people in Africa on digital skills within a year, there is even a greater need for high-interest published content for online marketing as these web enthusiasts start their own ventures or assist other web entrepreneurs with theirs.”

The Country Manager, Google Nigeria, Juliet Ehimuan-Chiazor, said, “Google’s relentless commitment to the growth and development of the people and businesses in Africa is given expression through summits like this as we deploy tools and initiatives to support businesses and individuals in Africa to grow.”

According to her, Google enables publishers to sell their content directly to consumers through Google Play Newsstand, which now features some 4 000+ newspapers, magazines and blogs.

“And its search and ads services help publishers make money online and drive traffic to their sites. Google shared more than $11bn with its publisher partners in 2016,” she added.

In October 2015, Google joined publishers, analytics and ad tech companies and others to announce the Accelerated Mobile Pages project to dramatically improve the mobile web for everyone.

“Google believes preserving a robust and independent press is important for the society. When excellent journalism succeeds, we all do better,” Ehimuan-Chiazor said.

“This is why Google helps journalists use technology for reporting and acts as a collaborator and convener to listen and learn from those in the industry,” she said.

Other initiatives driven by Google to assist publishers include the Google News Lab, which collaborates with reporters and entrepreneurs globally to help build the future of journalism, partner on projects, and build and adapt tools like Google Trends to help them in their work. In 2016, Google trained over 100,000 journalists directly.

In February 2016, it opened Operation Shield — a tool for news orgs and human rights groups to protect themselves from the DDoS attacks — to all news organisations.

“We boost content discovery and understanding through diversity tags like ‘opinion’, ‘highly cited’, ‘local’ and ‘fact check’ along with tools like ‘Editors’ Picks’ in Google News to allow editors to highlight original news content they believe represents their organisation’s best journalistic work,” Ehimuan-Chiazor said.

Is the CEO/Founder of Investors King Limited. A proven foreign exchange research analyst and a published author on Yahoo Finance, Businessinsider, Nasdaq, Entrepreneur.com, Investorplace, and many more. He has over two decades of experience in global financial markets.

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Telecommunications

Lagos Residents Frustrated by Rapid Data Drain, Call for NCC Action

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Lagos residents are expressing increasing frustration over what they describe as the rapid depletion of their data bundles.

Many subscribers are now calling on the Nigerian Communications Commission (NCC) to address their concerns as they suspect changes in billing practices by telecommunication providers.

Numerous subscribers have reported that their data does not last as long as it used to. A Lagos-based teacher, Mrs. Nafidah Zaynab, shared her experience, stating that a N2,000 data bundle, which previously lasted almost a month, now depletes within just a few days.

This sentiment is echoed by many, including Idowu Anabili, a trader who has reduced his data usage due to rising costs.

Abdullahi Yunus, who runs a café, noted a significant increase in his data expenses, spending between N70,000 and N100,000 monthly, up from N30,000. He attributes this spike to faster data consumption.

Telecom operators deny any wrongdoing, attributing the faster data consumption to increased usage by subscribers.

An anonymous official from MTN explained that the variety of activities performed on smartphones has increased, leading to faster data usage.

Airtel Nigeria’s spokesperson, Mr. Femi Adeniran, suggested that background apps and high-definition streaming contribute to the issue.

Despite complaints, operators assert they have not officially increased data prices. They emphasize that automatic app updates and other technical factors may be responsible for the perceived quick depletion.

Experts suggest that the challenging economic climate may be pressuring telecom companies to subtly reduce data value.

The industry has reported a 43% rise in operational costs, although no formal tariff hikes have been announced.

The NCC has clarified that it has not authorized any increase in data tariffs. The commission highlights technical factors like automatic video play and app updates as potential causes for quick data depletion.

In a bid to assist consumers, the NCC has advised turning on data saver modes and managing app updates to conserve data.

To combat the issue, Mobile Network Operators (MNOs) have initiated a campaign to educate consumers on optimizing their data usage.

They recommend practices such as disabling automatic updates and closing unused apps.

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Social Media

Meta Shuts Down 63,000 Nigerian Accounts in Sextortion Crackdown

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In a significant move to combat online crime, Meta Platforms Inc., the parent company of Facebook, Instagram, and WhatsApp, has removed 63,000 accounts in Nigeria linked to sextortion scams.

This sweeping action is part of Meta’s ongoing effort to address the growing threat of digital extortion on its platforms.

Unmasking the Scammers

The crackdown, which took place at the end of May, targeted accounts engaged in blackmail schemes.

These scammers posed as young women to coerce individuals into sharing intimate photos, which were then used to extort money from the victims.

The removal follows a Bloomberg Businessweek exposé highlighting the rise of such crimes, particularly affecting teenagers in the United States.

The Global Impact

The U.S. Federal Bureau of Investigation (FBI) has identified sextortion as one of the fastest-growing crimes targeting minors.

The schemes often lead to severe consequences, including the tragic suicides of more than two dozen teens.

In one high-profile case, the death of 17-year-old Jordan DeMay in Michigan led to the arrest of suspects traced back to Lagos, Nigeria.

The Role of the Yahoo Boys

Many of the dismantled accounts were linked to the “Yahoo Boys,” a notorious group known for orchestrating various online scams.

These individuals have been using social media to recruit and train new scammers, sharing blackmail scripts and fake account guides.

Meta’s Response

Meta’s spokesperson emphasized the company’s commitment to user safety, stating, “Financial sextortion is a horrific crime that can have devastating consequences.”

The company is continually improving its defenses and has reported offenders targeting minors to the National Center for Missing & Exploited Children.

To enhance protection, Meta has implemented stricter messaging settings for teen accounts and safety notices regarding sextortion.

They are also employing technology to blur potentially harmful images shared with minors.

Ongoing Efforts

Meta’s actions highlight the complex and evolving nature of online crime. The company has pledged to remain vigilant, adapting its strategies to counter new threats as they emerge.

“This is an adversarial space where criminals evolve to evade our defenses,” Meta noted.

Looking Forward

As digital platforms continue to grapple with issues of privacy and security, Meta’s recent actions demonstrate a proactive stance in safeguarding users.

By dismantling these networks, the company aims to reduce the prevalence of sextortion and foster a safer online environment for all.

The crackdown serves as a reminder of the need for continued vigilance and collaboration between tech companies and law enforcement to protect individuals from the harmful effects of digital exploitation.

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Fintech

Flutterwave Celebrates Inclusion in CNBC’s Top 250 Global Fintechs

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Flutterwave has been recognized as one of the Top 250 Fintech companies globally by CNBC and Statista.

Joining the ranks of industry giants like Ali Pay, Klarna, Piggyvest, and Mastercard, this accolade underscores Flutterwave’s impact on the financial technology sector.

This honor follows Flutterwave’s recent inclusion in Fast Company’s Most Innovative Companies list, highlighting the company’s pivotal role in transforming Africa’s payment landscape.

The recognition is a testament to Flutterwave’s dedication to innovation and excellence in providing seamless payment solutions across the continent.

Expressing gratitude, Flutterwave acknowledged its talented team, supportive board, reliable partners, and loyal customers for contributing to this success.

The company continues to drive progress in the fintech industry, reinforcing its commitment to enhancing financial accessibility and inclusion in Africa and beyond.

Flutterwave’s recognition on these prestigious lists marks a proud moment and a significant milestone in its journey, reflecting the company’s growing influence and leadership in the global fintech arena.

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