Google is leading a $250 million funding round for Glance, a mobile content provider.
This infusion of capital aims to expand Glance’s reach and solidify its market position amidst growing competition.
Glance, a subsidiary of InMobi Group, offers a unique service that delivers news, entertainment, and other content directly to users’ mobile screens without unlocking their devices.
With a user base exceeding 300 million across India, the US, Japan, and Indonesia, the startup has gained significant traction since its inception in 2019.
The funding round, expected to close in the coming weeks, marks a continued partnership between Google and Glance.
Google initially invested in the company in 2020, and this latest round will further enhance Glance’s capabilities to innovate and reach new audiences.
This investment reflects Google’s strategic interest in India, the world’s most populous nation, where it competes with tech giants like Microsoft, Meta, and Amazon.
With India’s rapidly growing middle class and increasing smartphone adoption, the market presents vast opportunities for digital expansion.
The support from Google comes on the heels of a previous $200 million investment by Mukesh Ambani, Asia’s wealthiest individual, which valued Glance at over $1 billion.
The startup’s largest stakeholder, InMobi, continues to thrive as a pioneer in mobile advertising, with Glance benefiting from its expertise and resources.
As Glance prepares for this new phase of growth, it stands poised to redefine how content is consumed on mobile devices worldwide.
