Netflix’s latest decision to increase subscription prices in the UK has unleashed a torrent of discontent among its user base.
The streaming giant recently announced a price hike, pushing its premium ad-free subscription to £17.99 per month, an additional £2 while the basic plan will now cost £7.99, a £1 increase.
The move, which mirrors a similar 10% increase in the US, has left many British users furious.
Critics of the decision have not minced their words with some accusing Netflix of outright greed. On social media, particularly X, users have voiced their disappointment, arguing that the service’s content quality no longer justifies the higher fees.
“I think it is time to cancel. Another price hike for a declining service is just not worth it,” stated one disgruntled user, while another added, “This is like the 3rd time in 2 years they’ve increased prices. I’m officially going to cancel. It’s been real Netflix.”
The backlash has even sparked discussions of resorting to illegal streaming sites or digital piracy, suggesting that the price hike may drive some users away from the legitimate service.
As Netflix grapples with the growing anger of its user base, it faces the challenge of retaining its subscribers while ensuring that the content justifies the cost, as the battle between price and quality in the world of streaming intensifies.
