Tech giant Google is reportedly testing some advanced AI features on its search engine to enhance users’ experience, which is also part of its plan to respond to OpenAI chatbot ChatGPT.
The company’s CEO Sundar Pichai recently disclosed that these features will be launched soon and people will be able to interact with the newest and most powerful language model.
In his words, “Very soon people will be able to interact directly with our newest, most powerful language model as a companion to search in an experiment and innovative ways. Google will release the large language model for dialogue applications in the coming weeks and months, so the company can get more feedback”.
Investors King understands that following the launch of AI chatbot ChatGPT in November last year, Google has been facing intense pressure to ensure it doesn’t lose users as the chatbot seem to have gathered millions of users since its launch.
Knowing full well that Google’s prime business is web search, and the company has touted itself as a pioneer in AI, as it is reportedly testing some AI features to prevent falling behind in its entire model of internet search.
Last month, reports revealed that Google is asked employees to test potential ChatGPT competitors, after an all-hands meeting, where employees raised concerns about the company’s competitive edge in AI, given the sudden popularity of ChatGPT.
The company is currently testing an AI chatbot feature where employees can ask questions and receive detailed answers similar to ChatGPT. Also, another product unit at Google has been testing a new search desktop design that could be used in a question-and-answer format.
It is however interesting to note that last month, Google’s founders Larry Page and Sergey Brin, held several meetings with company executives. The topic: a rival’s new chatbot, a clever A.I. product that looked as if it could be the first notable threat in decades to Google’s $149 billion search business.
The re-engagement of Google’s founders, at the invitation of the company’s current chief executive, Sundar Pichai, emphasized the urgency felt among many Google executives about artificial intelligence and that chatbot, ChatGPT.
ChatGPT’s arrival has no doubt shaken Google out of its routine, with the founders who left three years ago re-engaging and more than 20 A.I. projects currently in the works.
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Fintech Company, Grey, Unveils New Look to Support its Global Expansion Strategy
Grey, a leading cross-border fintech company, has embarked on a significant global brand rebranding initiative, revealing a fresh logo and website design.
This strategic move aligns with the company’s dynamic plans to expand its footprint in the global market.
The company’s transformation was unveiled on its social media platforms on Monday, November 27, 2023. Grey aims to leverage this fresh identity to reach a broader audience and solidify its international presence. The updated brand assets visually represent Grey’s commitment to innovation, excellence, and global connectivity.
The rebranding initiative follows closely on the heels of Grey celebrating a milestone achievement of surpassing 500,000 users. The company’s rapid growth and expanding user base have spurred this bold step towards rebranding, symbolizing success and underlining its dedication to remaining at the forefront of global fintech innovation. Furthermore, the previous logo was not usable in some foreign markets due to trademark conflicts with another company.
Idee Obong, The CEO and founder of Grey, shared insights into the rationale behind the rebranding, stating, “As we chart our course toward serving a global audience, we recognized the need for trademarks and related processes. We identified similarities with existing marks during this evaluation, prompting a deliberate rebrand. The new logo and website signify our forward trajectory, emphasizing global connectivity and our commitment to creating a more interconnected world. Our focus remains on being people-centric and cultivating a lasting community.”
Grey’s brand evolution is occurring at a crucial juncture for the fintech industry, which is positioned for significant opportunities despite recent economic uncertainties. The fintech sector has faced challenges in the past year; notwithstanding, Grey has rapidly scaled, adeptly responding to the heightened demand for its services.
The company has also established key partnerships across both B2B and B2C sectors across Africa over the past months, solidifying its reputation as a trusted and reliable cross-border payments company.
Femi Aghedo, Co-founder of Grey, emphasized the strategic timing of the brand evolution, stating, “The timing simply felt right to evolve our brand. Our growth and evolution as a business needed to be reflected tangibly. We are dedicated to ongoing innovation, adapting our services to meet the dynamic needs of our customers. Our core mission is to provide seamless and secure cross-border payment solutions, empowering businesses and individuals in the global economy. We eagerly anticipate the future of fintech and the opportunities it presents for us to impact the industry positively.”
Furthermore, customers can expect a more innovative and interconnected user experience when engaging on their platforms. As Grey ventures into this exciting new chapter, the team remains committed to providing cutting-edge and secure cross-border payment solutions, fostering global connectivity, and contributing to the evolving landscape of the fintech industry.
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