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Whatsapp Ventures Into The World of Entertainment, Set to Premiere Short Film ‘Naija Odyssey’

Whatsapp is set to premiere an original short film ‘Naija Odyssey’ on YouTube and Amazon Prime Video on the 21st of September

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Meta-owned messaging app, Whatsapp has ventured into the world of entertainment as it is set to premiere an original short film ‘Naija Odyssey’ on YouTube and Amazon Prime Video on the 21st of September.

‘Naija Odyssey’ is a short film that features Greek-Nigerian professional basketball player Giannis Antetokounmpo as he reconciles his roots, birthplace and two cross-cultural worlds.

The film also features his mother Veronica who narrates the different moments in her son’s life as a journey loosely based on the Greek epic poem ‘The Odyssey.’

 “In Greece, my teachers told stories of travelers battling the sea, fighting to find their way home to find themselves. “I was on that same journey”,  Antetokounmpo narrates in the trailer.

Speaking on the role WhatsApp plays in the short film, WhatsApp’s global head of marketing on the inspiration for the short film, Vivian Odior said ‘Naija Odyssey’ is a story that reinforces how WhatsApp helps us embrace our multifaceted lives.

“In navigating relationships, identity, and even adversity, WhatsApp is there, enabling you to embrace all sides of you by connecting you to those who matter most.”

Giannis Antetokounmpo signed an endorsement contract with the social messaging platform, he is the first brand ambassador of WhatsApp.

The short film ‘Naija Odyssey’ seems to be a strategic way Whatsapp seeks to not only promote its brand but also show the brand’s ethos of connecting people around the world.

Giannis has already taken to his social media accounts to post the trailer of the short film, as he is seen in places like Milwaukee, Wisconsin, and several other places.

The tagline, “Across worlds, across cultures, across identities”, like the film tries to capture the duality of belonging to two different places, which tells the story of the basketball player.

‘Naija Odyssey’, was Directed by filmmakers, Nono Ayuso and Rodrigo Inad (2021 short film ‘Terra Cene’), edited by Mikkel E G Nielsen, who won the 2021 Oscar for film editing for Amazon Studios’ ‘Sound of Metal’.

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Twitter Set to Launch Full-Screen Video Feature to Enable Improved View And Videos Discovery

Microblogging and Social media platform Twitter has announced that it is adding a new feature on the platform which is a scrollable video feed similar to that of TikTok.

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Microblogging and Social media platform Twitter has announced that it is adding a new feature on the platform which is a scrollable video feed similar to that of TikTok.

The social media company disclosed that this new feature will make it easier for users to watch and discover videos on the platform.

With the launch of the feature in the coming days, iOS users will be able to click on a video in their feed to enter the new scrollable video feed. Once they are done watching the video they clicked on, they will be able to scroll up to start browsing more video content.

This will take them to a scrollable feed of videos, which is similar to the browsing experience on TikTok. If they want to exit the viewer and go back to the original tweet, they can click on the back arrow in the top left corner.

According to Twitter, it stated that the purpose of this new immersive media viewer is to make it easier for users to discover engaging videos.

Although the social network didn’t disclose when the feature will roll out to users on Android devices. Users will see a new “Videos for you” category that will display popular and trending videos that the app thinks you would be interested in.

Twitter began the testing of the new video feature in December 2021 to give users a more personalized Explore page. In this test, Twitter turned the entire Explore page into a video feed, complete with a “For You” tab.

With the recent changes announced, Twitter isn’t focused on replacing the entire Explore page with a TikTok-like feed. The company’s approach to a TikTok-like feed can be seen as a somewhat optional, considering that it isn’t directly imposing it users, as the previous TikTok-like video feed test did.

People who like scrollable video feeds can access the immersive view if they like, and users who don’t want a video feed can choose to not open up the immersive viewer.

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Video Sharing App TikTok Fined $29 M in The U.K For Breaching Children’s Privacy

TikTok faces a $29 million fine in the U.K after an investigation by the British Government showed that the social media app breached the U.K data protection laws and failed to protect children’s privacy

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Video sharing app TikTok faces a $29 million fine in the U.K after an investigation by the British Government discovered that the social media app breached the U.K data protection laws and failed to protect children’s privacy.

According to the UK’s Information Commissioner’s Office (ICO), a notice of intent was issued to TikTok and TikTok Information Technologies UK entity, alleging that the social media app breached British rules between May 2018 and July 2020. A notice of intent precedes a potential fine from the regulator.

ICO also explained that TikTok “may have” processed data of children under the age of 13 without parental consent. Additionally, it stated that the company may have failed to provide proper information to its users in a concise, transparent, and easily understood way and processed special category data, without legal grounds to do so.

Special category data refers to sensitive personal data in areas such as sexual orientation, religious beliefs, ethnic and racial origin, political opinions, and genetic and biometric data.

The information commissioner John Edwards while addressing TikTok’s breach of Children’s data protection laws said,

“We all want children to be able to learn and experience the digital world, but with proper data privacy protections.

“Companies providing digital services have a legal duty to put those protections in place, but our provisional view is that TikTok fell short of meeting that requirement.

Edwards also indicated the ICO plans to take enforcement action against other companies. 

“We are currently looking into how over 50 different online services are conforming with the Children’s Code and have six ongoing investigations looking into companies providing digital services who haven’t, in our initial view, taken their responsibilities around child safety seriously enough,”

The UK “Children’s Code,” also known as the age-appropriate design code, seeks to create a safer internet for children by enforcing 15 standards that apps and online services need to follow.

It specifically targets Big Tech names including Meta, YouTube, and TikTok, and is applied to any companies, including those outside the UK, that process personal data of British kids.

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Meta Partners With NAPTIP, Launches ‘AMBER Alert’ to Enable Faster Response Finding Missing Children

Meta has partnered with the National Agency For The Prohibition Of Trafficking In Persons (NAPTIP) to launch the ‘AMBER Alert’ program in Nigeria

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Facebook parent company Meta has partnered with the National Agency For The Prohibition Of Trafficking In Persons (NAPTIP) to launch the ‘AMBER Alert’ program in Nigeria to enable faster response in finding missing children as well as enhancing investigation and rescue efforts.

AMBER Alert is an emergency response system that disseminates information about a missing person (usually a child), through media broadcasting or electronic roadway signs.

It also helps with information sharing on Facebook and Instagram whenever a child goes missing. The alerts will include important details about the missing child such as location, photo, description, and other available information that will be provided which can be shared with friends to enhance widespread publicity.

The AMBER Alert Programme was Launched on Facebook in 2015, and since then has assisted in numerous successful child endangerment cases in the US and around the world.

Speaking on the launch of the program in Nigeria, the Director General of the National Agency for the Prohibition of Trafficking in Persons (NAPTIP) Dr. Fatima Waziri-Azi said, “We are happy to be partnering with Meta to launch the AMBER Alert Programme on Facebook and Instagram to help ensure faster response in finding missing children.

“With these alerts, more people can be on the lookout for kids reported missing in their vicinity and report all leads to relevant authorities. NAPTIP cherishes every aspect of the intended collaboration and we are indeed glad to be on board with Meta to help find missing children in Nigeria.”

Also speaking at the launch event, Meta’s director of trust and safety, Emily Vacher said “The program is designed to include important information about the missing child such as a photo description, location of the abduction, and other relevant and available information to aid in immediately identifying the missing child.

“Already available across 28 countries globally, we are proud to partner with NAPTIP to make ‘Amber Alerts’ available in Nigeria — the second African country to join this program.

“When there is a reported case of a missing child, the most valuable thing one can do is share information as quickly as possible.

“By working with law enforcement in helping to share the right information with the right people, we hope that missing children will be safely reunited with their families faster.”

Following the launch of AMBER Alerts in Nigeria, Meta and NAPTIP will take out time to educate users on how to identify AMBER Alerts on their  Facebook and Instagram feeds, and also notify them on what to do when they see an alert.

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