HMD Global has launched a new feature phone specifically designed for Africa.
Investors King gathered that the new feature phone, Nokia 105 African Edition is similar to the model launched in 2019.
However, this new model retains the durable design for which the company’s phones are known.
The Nokia 105 African Edition also has a 1.77-inch QVGA screen and has 10 games pre-installed, including the popular ‘Snake’ game.
The feature phone is also powered by a unisoc 6531E processor paired with 4MB RAM, with 4MB storage space onboard. The phone runs on the Series S30+ OS and supports 2G connectivity and is built with a hard-wearing polycarbonate body,
The phone also has an 800 mAh battery that is touted to last for up to 18 days and can keep the device going for up to 12 hours. The battery can also be charged via a MicroUSB connector and its memory can retain up to 2000 contacts and up to 500 text messages.
According to a report by local publisher TechEconomy, the handset is available via select retailers in Nigeria at a price of NGN 8,100.
HMD Global’s General Manager, West, East and Central Africa, Joseph Umunakwe, who spoke about the device noted that the feature phone line has brought essential connectivity to many people around the world, with hundreds of millions of devices sold worldwide.
“Today, we are proud to launch the Nokia 105 Africa Edition, at an even more affordable price – an investment you can keep for longer”, he said.
HMG Global, established in 2016, stepped into the smartphone business with a release of 11 phones to customers around the world in 11 months.
Since then, the company has continued to expand every area of its phones portfolio, including dependable feature phones, reborn classics, first-time smartphones and smartphones fit for enterprises.
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Fintech Company, Grey, Unveils New Look to Support its Global Expansion Strategy
Grey, a leading cross-border fintech company, has embarked on a significant global brand rebranding initiative, revealing a fresh logo and website design.
This strategic move aligns with the company’s dynamic plans to expand its footprint in the global market.
The company’s transformation was unveiled on its social media platforms on Monday, November 27, 2023. Grey aims to leverage this fresh identity to reach a broader audience and solidify its international presence. The updated brand assets visually represent Grey’s commitment to innovation, excellence, and global connectivity.
The rebranding initiative follows closely on the heels of Grey celebrating a milestone achievement of surpassing 500,000 users. The company’s rapid growth and expanding user base have spurred this bold step towards rebranding, symbolizing success and underlining its dedication to remaining at the forefront of global fintech innovation. Furthermore, the previous logo was not usable in some foreign markets due to trademark conflicts with another company.
Idee Obong, The CEO and founder of Grey, shared insights into the rationale behind the rebranding, stating, “As we chart our course toward serving a global audience, we recognized the need for trademarks and related processes. We identified similarities with existing marks during this evaluation, prompting a deliberate rebrand. The new logo and website signify our forward trajectory, emphasizing global connectivity and our commitment to creating a more interconnected world. Our focus remains on being people-centric and cultivating a lasting community.”
Grey’s brand evolution is occurring at a crucial juncture for the fintech industry, which is positioned for significant opportunities despite recent economic uncertainties. The fintech sector has faced challenges in the past year; notwithstanding, Grey has rapidly scaled, adeptly responding to the heightened demand for its services.
The company has also established key partnerships across both B2B and B2C sectors across Africa over the past months, solidifying its reputation as a trusted and reliable cross-border payments company.
Femi Aghedo, Co-founder of Grey, emphasized the strategic timing of the brand evolution, stating, “The timing simply felt right to evolve our brand. Our growth and evolution as a business needed to be reflected tangibly. We are dedicated to ongoing innovation, adapting our services to meet the dynamic needs of our customers. Our core mission is to provide seamless and secure cross-border payment solutions, empowering businesses and individuals in the global economy. We eagerly anticipate the future of fintech and the opportunities it presents for us to impact the industry positively.”
Furthermore, customers can expect a more innovative and interconnected user experience when engaging on their platforms. As Grey ventures into this exciting new chapter, the team remains committed to providing cutting-edge and secure cross-border payment solutions, fostering global connectivity, and contributing to the evolving landscape of the fintech industry.
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