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What is Spotify Data Bonus on Airtel?

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Airtel Africa Plc - Investors King

Last week, top telecommunication firm, Airtel Nigeria announced that it has partnered with audio streaming service, Spotify to provide data bonuses for its customers to access unlimited local and foreign audio content on the musical platform. The complimentary data comes at a time when Nigerian artistes and their music have begun appealing to a global audience.

When Spotify launched its service in Nigeria last year, the world’s largest streaming service became the 13th audio-streaming platform to launch in Nigeria. Before then, Nigerians accessed the platform’s services with the aid of a Virtual Private Network (VPN). Shortly after its launch, Spotify established a payment network with Nigerian banks, accepting to operate in Naira, rather than in U.S Dollars, which is at a higher rate.

Outside Nigeria and parts of Africa, it is present in, Spotify’s cheapest monthly subscription plan available to students costs $4.99 (N2,085). Its main plan goes for $10 (N4170). As a monthly subscription, the price is quite high for an economy where two-thirds of its citizens live below $2 a day.

To cater to young Nigerians, who are the highest users of the audio-streaming service, Spotify had to slash its high prices, demanding similar prices to Apple Music and Youtube Music. Students here are required to pay N450 ($1.09) for a monthly plan. This is still the least, compared to individual plans that goes for N900 ($2.19) and family plans going for N1,400 ($3.40).

Although the prices are slashed, many Nigerians are still not able to afford it, making the partnership with Airtel Nigeria feel like a solution to ease streaming prices.

Airtel Spotify bonus

According to Airtel, customers who purchase weekly and monthly data bundles, will receive complimentary data bonuses to stream music and podcast audios unlimitedly, on Spotify, without having to worry about additional data costs.

Investors King learned that if a student subscriber on Spotify gets the N450 subscription plan, your daily Airtel data purchase at N100, specifically for streaming, will allow you access to unlimited local and foreign audio content that will last for 3 days.

How the Bonus can be Used:

On Airtel Streaming, customers can purchase daily, weekly or monthly data subscriptions, allowing them to stream unlimitedly for the given number of days their purchase covers. Airtel Streaming has been designed for streaming on selected platforms, including Spotify.

That is, once you subscribe for Spotify, depending on whatever plan you want, your data purchase for that day, week, or month will come with bonuses that ensure you keep streaming your beloved song or podcast.

A N2000 data purchase for a month, say February, on Airtel Streaming, offers customers 7 gigabytes (GB). Spotify subscribers who buy this data plan will not be limited by a ‘low data’ notification as they can still access their favourite songs on the platform, till February, which the data plan covers ends.

For 30 days also, customers can pay for 15GB worth of data at N3,000, and N5,000 for 30GB. Both data plans on Airtel Streaming will not limit the number of musical content a user has in a month, as bonuses through Airtel’s partnership with Spotify will be made available unlimitedly. Customers are to dial *141# to receive more guidelines.

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Telecommunications

Elon Musk’s Starlink Suspends Internet Subscription Price Hike for Nigerian Users 

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starlink satellite

Starlink, the satellite internet service owned by Elon Musk’s SpaceX, has suspended its earlier announced price increase for Nigerian users.

A message from the Starlink Team on Thursday noted that the suspension of the price hike is temporary, adding that the latest decision is to navigate regulatory challenges.

Investors King had on October 2 reported that the internet service inflated its prices owing to rising inflation in Nigeria.

The monthly subscription fee had risen by 97 percent, from N38,000 to N75,000, as customers expressed displeasure over the significant increment.

Starlink had also said that new users would also face a higher cost for the Starlink kit (hardware for installation), which was to be priced at N590,000, a 34 percent increase from the previous price of N440,000.

Meanwhile, about 22 days after, the internet company rescinded its decision to increase the price, citing some regulatory challenges.

Even though the company stated that the increment would have enabled it to deliver reliable service for its users, it pointed out that it could no longer proceed with it in the meantime.

According to the company, it needed regulatory support to make the improvements necessary for a better customer experience.

While assuring customers who had already subscribed to packages carrying the hiked prices that their account would be credited, the company declared that users could still cancel their services.

The message by Starlink to its customers read, “Last month, we increased the monthly service price for Starlink in Nigeria to account for inflation, helping us maintain operations and continue delivering reliable service.

“Today, we are temporarily suspending this price increase as we navigate regulatory challenges.

“If you’ve already been charged at the higher rate, a one-time credit will be applied to your account to cover the difference. You also have the flexibility to cancel your service at any time.

“We remain committed to providing high-speed Internet in Nigeria, but we need regulatory support to make the improvements necessary for a better customer experience. Without these approvals, our ability to continue delivering service is at risk.

“Thank you for choosing Starlink and supporting our mission to bring affordable, high-speed internet to more people as many people around the world as possible.”

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Telecommunications

Telecom Tariffs Set to Rise as FG Proposes 12.5% Tax Hike

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Telecommunications - Investors King

Telecommunication service providers in Nigeria have announced an impending increase in customer tariffs for calls and data.

The anticipated rise is attributed to the Federal Government’s proposed 12.5% value-added tax on telecommunications, which would represent a 66.67% increase from the current 7.5%.

According to telecom operators, the increase in tax would force them to also increase the tariff charged for consumers’ calls and data.

The Global System for Mobile Communications (GSMA), a non-profit organisation representing the interests of mobile network operators worldwide stated that Nigeria’s telecom industry is already overtaxed. Therefore, any increase in the tax rate would impact customer tariffs.

GSMA declared that the telecommunication industry pays over 50 different taxes to various government arms.

This tax increase is in line with the new Bill reform, which imposes excise duties on technology and consumer services industries, including telecommunications, gaming, gambling, lotteries, and betting services.

As part of a broader tax reform initiative, the proposed Bill aims to unify the fiscal legislation governing taxation in the country.

“A Bill for an Act to Repeal Certain Acts on Taxation and Consolidate the Legal Frameworks relating to Taxation and Enact the Nigeria Tax Act to Provide for Taxation of Income, Transactions, and Instruments, and Related Matters,” the Bill read.

“Services, including telecommunications, gaming, gambling, betting, and lotteries however described, provided in Nigeria shall be charged with duties of excise at the rates specified under the Tenth Schedule to this Act in a manner as may be prescribed by the Service,” the Bill outlined.

“Amount of an excisable transaction is the amount chargeable for the service by the service provider, both in money or money’s worth,” the Bill indicated

In response to the proposed tax reform, the President of the National Association of Telecoms Subscribers, Adeolu Ogunbanjo, expressed concern that the government’s proposal could cripple the telecommunications industry.

“They are essentially trying to kill the industry by imposing more burdens on it,” he stated

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Telecommunications

MTN, Telecom Firms Urge Government Support for Tariff Hike Amid Economic Downturn

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Telecommunications - Investors King

MTN Nigeria and other telecommunication companies have requested that the federal government support their plan to increase tariffs to ensure business continuity.

The request was made due to the current economic downturn that has hindered the operations of many companies.

During a panel session at the 30th Nigerian Economic Summit on Tuesday in Abuja, titled Navigating Business Growth in a Volatile Environment, MTN’s Chief Financial Officer (CFO), Modupe Kadri, highlighted that Nigeria’s economy, impacted by foreign exchange fluctuations, has affected the effective functioning of the telecommunications industry, including MTN.

Kadri noted that with the current economic situation, the electricity and fuel sectors have experienced increases.

He therefore said for the telecom sector to remain viable, the federal government must allow similar adjustments in the telecom industry.

According to him, the telecommunications industry is also facing challenges because much of their equipment is heavily import-dependent. Despite this, the sector has not received regulatory approval to adjust its prices for over a decade.

“For ten years now, telecommunication companies haven’t been permitted to increase prices, and this regulation is not providing us with a level playing field to operate. If we are to stay in business, this policy must be reviewed, similar to how electricity and fuel prices are adjusted to reflect current economic realities,” he stated.

“Our business is mainly dependent on foreign exchange, so customers need to understand that for them to receive the services they desire, it costs money,” he added.

He noted that just like the electricity and fuel industries contribute to the nation’s GDP, the telecommunication industry also contributes to the nation’s GDP, and similar measures should be applied across sectors.

“The telecommunications industry contributes 16 percent to the GDP, and it is not something that you can mess around with,” he reiterated.

Kadri therefore sought government intervention to increase tariffs to ensure business continuity.

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