Over 2,000 oil palm farmers in Cross River and Akwa Ibom states now have access to digitized financial services, thanks to a partnership between Releaf, a raw material procurement & logistics platform that is making it easy for crops to move from farm to factory, and OnePipe, a digital gateway enabling financial services.
Over 65 percent of Nigerians are outside the financial services envelope, with millions unbanked or under-banked. The combination of COVID-19 disruptions and the widening digital divide in the rural and underserved areas has threatened the attainment of financial inclusion targets in Nigeria. This partnership between Releaf and OnePipe is thus a welcome initiative to the National Financial Inclusion Strategy and provides opportunities for thousands of rural farmers across Nigeria’s South-South region.
Speaking on the collaboration, co-founder and Chief Technology Officer for Releaf, Uzoma Ayogu, said; “Since inception, Releaf has empowered over 1,000 farmers to supply over 10 million kilograms of quality crops to various food factories. While disbursements to our farmers have been largely cash-based, we now have access to digitized fund disbursement via embedded, customised accounts, provisioned by OnePipe, to drive financial inclusion of previously financially excluded farmers in the digital economy. As a result, we can provide increased funding to farmers in a more seamless, scalable, and safe manner. We are also exploring other products like insurance and other services leveraging OnePipe’s infrastructure and strategic partnerships with an array of Financial Institutions.
The embedded customised accounts for the farmers are provisioned leveraging OnePipe’s partner bank APIs. They are opened and operated via USSD and *PWA (Progressive Web App) channels and branded as Releaf Wallet for ease of adoption by the farmers. As full-utility accounts, farmers can receive inflow from any bank/channel and can transfer funds to any Nigerian bank account; they can also access readily available services such as airtime top-up (self and third party), savings/investments and various loan options. The loan options are configured such that consistent usage of the Releaf wallet by the farmers results in a correspondingly increasing credit line.
OnePipe’s Founder and Chief Plumber, Ope Adeoye described the partnership with Releaf as “an exciting opportunity to co-create value with Releaf. Releaf is reviving agricultural infrastructure and crafting a sustainable path to prosperity for farmers who previously did not have commensurate return for their labour”. According to him, “working with Releaf was inevitable as the company’s vision to transform Africa’s agricultural future by making decentralized food processing scaleable coincides with OnePipe’s social mandate to drive financial inclusion through technology for all – including the 700M+ smallholder farmers on the continent.”
OnePipe’s platform provides a single gateway that aggregates financial services from industry leaders and combines them in unique ways to create new brand propositions that help organisations reduce time to market by embedding financial services within their products. OnePipe is at the vanguard of the embedded finance movement in Sub-Saharan Africa and has assisted companies like Releaf to provide seamless digital financial services to their partners. In addition to the ongoing partnership with Releaf, OnePipe is also working with key players in the Retail, FMCG and Asset Management space to facilitate embedded finance within their existing offerings.
Flutterwave Expands Financial Frontier: Acquires Money Transfer Licenses for 13 U.S. States
Africa’s Leading Payments Tech Firm Facilitates Faster, Affordable, and Secure Transfers between the U.S. and Africa
In a significant move towards advancing financial connectivity between Africa and the United States, Flutterwave, Africa’s premier payments technology company, has proudly announced its acquisition of money transfer licenses for 13 key U.S. states.
This strategic expansion aims to expedite, streamline, and secure the transfer of money from the U.S. to Africa and back.
The states covered by the newly acquired licenses include Arizona, Arkansas, Maryland, Michigan, Delaware, Georgia, Maine, Mississippi, Missouri, New Hampshire, Iowa, North Dakota, and South Dakota.
These additions, combined with Flutterwave’s existing partnerships and licenses, now empower the company to serve customers seamlessly across 29 states in the U.S.
Money transfer licenses, issued by state regulators, play a pivotal role in enabling financial technology companies like Flutterwave to engage in the transmission of money.
The acquisition of these licenses fortifies Flutterwave’s commitment to regulatory compliance, safety, and the soundness of its services.
Stephen Cheng, Executive Vice President, Global Expansion and Partnerships at Flutterwave, emphasized the significance of this milestone.
“Getting these licenses expands our regulatory footprint, demonstrates our ability to deliver services with safety and soundness, and fosters trust among regulators, partners, and customers,” stated Cheng.
“We’re growing and are committed to servicing customer needs in as many geographies as possible, particularly with a significant African diaspora.”
Flutterwave’s popular solutions, such as the Send App, are set to benefit greatly from this expansion.
The Send App facilitates easy and secure money transfers between the U.S. and Africa, catering to both individual users and enterprises that rely on Flutterwave for global last-mile payouts.
“Sending money between the U.S. and Africa has been challenging for the African diaspora. These licenses pave the way for Flutterwave to make the Send App available to the African diaspora in the U.S., offering a super user-friendly money remittance experience,” explained Olugbenga Agboola, Founder and CEO at Flutterwave.
“Our mission is to connect Africa to the world and the world to Africa by simplifying payments for endless possibilities. These licenses move us one step closer to our vision, and we will continue to expand this feat to ensure coverage for all states in the U.S. and beyond.”
Flutterwave remains steadfast in its commitment to providing accessible remittance services across the U.S. and has outlined plans for further expansion of licensing coverage in the near future.
This ambitious endeavor reflects the company’s dedication to fostering financial inclusion and creating a seamless financial bridge between continents.
Fintech Company, Grey, Unveils New Look to Support its Global Expansion Strategy
Grey, a leading cross-border fintech company, has embarked on a significant global brand rebranding initiative, revealing a fresh logo and website design.
This strategic move aligns with the company’s dynamic plans to expand its footprint in the global market.
The company’s transformation was unveiled on its social media platforms on Monday, November 27, 2023. Grey aims to leverage this fresh identity to reach a broader audience and solidify its international presence. The updated brand assets visually represent Grey’s commitment to innovation, excellence, and global connectivity.
The rebranding initiative follows closely on the heels of Grey celebrating a milestone achievement of surpassing 500,000 users. The company’s rapid growth and expanding user base have spurred this bold step towards rebranding, symbolizing success and underlining its dedication to remaining at the forefront of global fintech innovation. Furthermore, the previous logo was not usable in some foreign markets due to trademark conflicts with another company.
Idee Obong, The CEO and founder of Grey, shared insights into the rationale behind the rebranding, stating, “As we chart our course toward serving a global audience, we recognized the need for trademarks and related processes. We identified similarities with existing marks during this evaluation, prompting a deliberate rebrand. The new logo and website signify our forward trajectory, emphasizing global connectivity and our commitment to creating a more interconnected world. Our focus remains on being people-centric and cultivating a lasting community.”
Grey’s brand evolution is occurring at a crucial juncture for the fintech industry, which is positioned for significant opportunities despite recent economic uncertainties. The fintech sector has faced challenges in the past year; notwithstanding, Grey has rapidly scaled, adeptly responding to the heightened demand for its services.
The company has also established key partnerships across both B2B and B2C sectors across Africa over the past months, solidifying its reputation as a trusted and reliable cross-border payments company.
Femi Aghedo, Co-founder of Grey, emphasized the strategic timing of the brand evolution, stating, “The timing simply felt right to evolve our brand. Our growth and evolution as a business needed to be reflected tangibly. We are dedicated to ongoing innovation, adapting our services to meet the dynamic needs of our customers. Our core mission is to provide seamless and secure cross-border payment solutions, empowering businesses and individuals in the global economy. We eagerly anticipate the future of fintech and the opportunities it presents for us to impact the industry positively.”
Furthermore, customers can expect a more innovative and interconnected user experience when engaging on their platforms. As Grey ventures into this exciting new chapter, the team remains committed to providing cutting-edge and secure cross-border payment solutions, fostering global connectivity, and contributing to the evolving landscape of the fintech industry.
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