As part of its commitment to bringing people together for a better world and its objective of delivering impactful, developmental and sustainable projects, International Breweries Plc through its social investment arm, International Breweries Foundation has launched the 6th edition of its Kickstart entrepreneurship programme recently.
The initiative is targeted at enterprise growth and development for young entrepreneurs between the ages of 18 and 35.
During a media briefing to update the public on the process of this year’s edition, Managing Director, International Breweries Plc, Hugo Rocha expressed delight that the Kickstart Initiative had evolved from the regional programme it used to be, to an inclusive national programme that reaches the six geopolitical zones and 36 states of Nigeria.
“Over the years, we have held the conviction that the energy, zeal, and brilliance of the youths of Nigeria who constitute about 70 percent of the total population should be tapped and channelled to productive use. This is the logic behind Kickstart – to promote a culture of entrepreneurship among young people through training, provision of capital and mentorship,” Rocha said.
Rocha concluded his remarks on a high note, stating that, “as International Breweries celebrates its 50th Anniversary this year, I am pleased that the results of a 3-year impact assessment study that we commissioned on Kickstart came out positive and gives us the confidence to continue to support young people to achieve their dream of entrepreneurship. We remain steadfast in our commitment towards the economic development of Nigeria”
Also speaking at the press conference, Chairman, Advisory Board, International Breweries Foundation, Peter Bamkole explained that International Breweries Plc and its foundation is dedicated to continuing to contribute its quota towards tackling the twin challenges of unemployment and poverty while promoting Decent Work and Economic Growth in line with Goad 8 of the United Nations Sustainable Development Goal (UNSDGs).
“By creating Kickstart, International Breweries Foundation set out to be the nursery of innovation in a business where budding enterprise managers are groomed—held by the hand and taken through the rigour of entrepreneurial work. We aim to produce well-rounded entrepreneurs who understand and are prepared to put in the work it takes to do business successfully in a unique climate like ours.” Bamkole said.
Over the past five years, the Kickstart initiative has provided training, mentoring, and seed capital of N325,136 million (in total) for 274 grantees; 708 direct beneficiaries and 2,832 indirect beneficiaries across a wide range of business sectors; with the result of the creation of about 571 jobs and 1,392 new jobs projected across the six geopolitical zones of Nigeria.
Speaking on the mechanics of the award, Legal and Corporate Affairs Director, International Breweries Plc, Temitope Oguntokun revealed that the award is in three phases: the application phase, the training phase and the pitch fest phase which is the final selection of grantees by judges.
She explained that the Kickstart Initiative will be incorporating an expansive training module that will train 500 young entrepreneurs online, with a number of them going into the bootcamp. This year’s edition also features a streamlined search for entrepreneurs into Agriculture, Modular Retailing, Circular Packaging (Recycling), Technology, and Renewable Energy sectors.
“After a transparent selection process on the Enterprise Development Centre (EDC) platform via the link, https://reg.smetoolkit.ng/program-apply/kickstart-nigeria-2021, which will open on the 20th of May, successful applicants will be equipped with critical skills and training on entrepreneurship by experienced entrepreneurs and corporate professionals during a 2-day boot camp. They will partake at the pitch fest where a panel of judges will appraise their proposals before final selection. Winners of the pitch fest will then be awarded grants at the awards ceremony in Lagos,” Oguntokun noted.
The press launch which held last week in Lagos had in attendance dignitaries such as the Director for Employment, Lagos State Ministry of Wealth Creation and Employment, Mrs Iyabo Seriki-Bello, Director of Partnerships and Coordination for Small and Medium Enterprises Development Agency of Nigeria; Dr Friday Okpara; Chairman, Advisory Board, International Breweries Foundation, Mr Peter Bamkole; members of the International Breweries team, past Kickstart Alumni, mentors and a host of others joining online.
Following its trajectory of success, impact over the years, and its extensive yet immersive plans for the 6th edition, Kickstart, under the auspices of International Breweries and its foundation is geared towards transforming Nigeria into an economic powerhouse through the impact of entrepreneurship.
Coca-Cola Partners NGOs To Clear Plastic Waste In Nigeria
Coca-Cola Nigeria has said it partnered with non-profit organisations to reduce plastic pollution across the country.
In a statement on Thursday, it said it would be doing more to promote environmental sustainability as part of efforts to commemorate World Environment Day.
It stated that it had introduced initiatives to protect the environment through its philanthropic arm, the Coca-Cola Foundation.
Coca-Cola said that it supported the Statewide Waste and Environmental Education Foundation to launch the Eko Beach Race 2021 themed ‘A race against plastic pollution.’
The event had in attendance 2,000 youths, students and sports enthusiasts who participated in a marathon race and beach clean-up.
SWEEP Foundation’s President, Obuesi Philips, stated at the event that it “was geared towards recognising the growing contributions of sport to the realisation of societal development.”
The drink maker also partnered with the Aid for Rural Education Access Initiative to host the “Recycle and Win” festival.
It included community outreach and clean-up programmes in Kwara, Kano, Kaduna, Yobe and Oyo States. Coca-Cola said that 10 tons of plastic bottles were recovered through the process.
The Director, Public Affairs, Communications and Sustainability at Coca-Cola, Nwamaka Onyemelukwe, urged Nigerians to adopt more eco-friendly practices while emphasising the urgency of the current global situation.
Onyemelukwe stated, “At Coca-Cola, we recognise there is a packaging waste problem globally and especially in Nigeria, which is why we pioneered the World Without Waste initiative to engineer innovative solutions to tackle this challenge.
“World Environment Day presents an opportunity for us to act on this mandate as seen by the number of environmental sustainability initiatives we have supported in collaboration with local implementing partners.”
Chivita Unveils Chivita Active Zest In A New Can Format
CHI Limited has unveiled Chivita Active Zest, a new and exciting sub-brand under the Chivita Active franchise.
The launch intends to disrupt the mid-pack segment of the juice category by fulfilling the growing consumer demand for a healthy on-the-go beverage to support their active lifestyle without compromising on great taste, convenience, and enhanced nourishment.
Chivita Active Zest comes in a premium 330ml Can format, and it is made from a mix of citrus fruits with all-natural ingredients, no artificial preservatives, and flavours.
Additionally, Chivita Active Zest is fortified with vitamin C for immunity support, is a good source of vitamin B1 and D3 for faster body metabolism. Chivita Active Zest also contains calcium for optimum bone health, making it a smart choice to get the right dose of essential vitamins and minerals for a healthy active life on the go.
The new Chivita Active Zest 330ml Can exude confidence and style, and appeals to the youth, providing satisfaction and refreshment away from home in line with changing lifestyle trends.
CHI Limited Marketing Director, Mrs. Toyin Nnodi, said the new Chivita Active Zest premium 330ml can is designed to provide a healthy and natural on-the-go option for trendy consumers desirous of a beverage option that compliments their non-stop active lifestyle.
“We are excited to introduce the new Chivita Active Zest in a premium 330ml Can that guarantees ease of handling and appeal, which makes it a format of choice for young consumers. In addition, with its all-natural ingredients, we are confident Chivita Active Zest will connect with trendy consumers as the preferred on-the-go beverage companion of choice for a healthy active life,” she said.
Eat‘N’Go Opens New Outlet in Ibadan
Eat’N’Go Limited, leading franchisee for world-class food brands, Domino’s Pizza, Cold Stone Creamery, and Pinkberry Gourmet Frozen Yoghurt, has launched a new outlet in the ancient city of Ibadan, the Oyo State capital. The outlet is located at Orita Challenge, Ibadan.
Making the announcement on its LinkedIn page, the leading Quick Service Restaurant(QSR) in Nigeria noted that the latest addition in its stores, demonstrates its willingness to deliver efficient service to its teeming customers across Nigeria.
“We are excited to announce our NEWEST STORE OPENING located By First bank, Orita Challenge, Ibadan. We are looking forward to serve and satisfy our new customers with rich creamy ice cream and delicious tasty pizza today”.
This expansion follows the brand’s promise to extend its product and service delivery to several parts of Nigeria, supporting its plan to contribute immensely to the Nigerian economy. The organization is also reinforcing its commitment to growing its investments in the country as well as providing jobs and business opportunities for Nigerians across the country.
The combined efforts of a great team driven by innovation and knowledge of the market has given the Eat‘N’Go brand a phenomenal success despite a turbulent period that has witnessed a lot of QSR brands under-scaling and winding off.
Despite the challenges, Eat’N’Go has developed world-class brands that have been addressing the needs of the African market by serving up a tasty portion of pizza, burgers, chicken, ice cream, coffee and more.
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