- Burundi Changes Political Capital to Gitega
Burundi, the only African nation with Chinese military base, moved its political capital from Bujumbura to Gitega, said Prosper Ntahorwamiye, a government spokesman.
According to Ntahorwamiye, Bujumbura is still the economic capital of the nation as businesses mainly operate from there.
Speaking on national television, he didn’t state the reason for the move.
About five ministries and their agencies are expected to resume operation in Gitega in January 2019. Human right and land commissions are some of the agencies listed to be relocated in January, while other government agencies will move in due course.
Also, Cabinet meetings will commence in Gitega starting from next year.
“Cabinet meetings will henceforth be held in Gitega, where five ministries will also be established from the start of 2019,” he stated.
However, some activists questioned the move saying Gitega has no offices to let and the nation deep in an economic crisis does not have the resources to move yet.
“There are practically no offices to let, few hotels or restaurants — it’s an irrational decision,” he said of the move much derided on social media.
“The country is deep in economic crisis and does not have the means to move and instal five ministries in Gitega.”
One activist further said China recently constructed a $20 million presidential palace in Bujumbura, therefore, he sees no reason for the move.
Monthly House Rent Proposal by Fashola Rejected by Estate Surveyors
The Nigerian Institution of Estate Surveyors and Valuers have rejected the monthly house rent proposal of the Minister of Works and Housing, Babatunde Fashola.
NIESV President, Emmanuel Wike, told journalists at a press briefing in Abuja on Sunday that although the institution would meet the minister on the matter, surveyors viewed Fashola’s position on monthly rent differently.
About two weeks ago, Fashola identified exorbitant amounts of rent, ranging from one to three years demanded by landlords and property owners before they let out their properties as the major cause of housing challenges in Nigeria.
The minister also dismissed the 17 million housing deficit figure being brandished in Nigeria, stressing that the claim had no scientific proof.
Fashola then proposed monthly rent by property owners in order to make houses affordable homes for Nigerians in urban centres.
Reacting to this, Wike said, “As a major stakeholder in the housing sector, the Nigerian Institution of Estate Surveyors and Valuers view the suggestion of the minister from a different perspective.
“The institution intends to visit him as soon as possible to deliberate and harmonise positions on the matter.”
On the claim that Nigeria had a 17 million housing deficit, the NIESV president stated that the institution was working on getting the right figure.
He said findings by the institution would be genuine, stressing that NIESV had also figured out that many abandoned properties were owned by the federal and state governments.
Wike said, “We wish to reaffirm the importance of data in addressing the housing provision. Data is a priority of the institution.
“We are at the moment updating the data we earlier produced on the Nigerian housing sector of which a copy was given to the minister at our 49th annual conference of 2019 in Lagos.
“No doubt, data produced by the institution would be reliable and acceptable to players in the real estate sector.”
He added that the institution would also endeavour to undertake the enumeration of wasting and abandoned properties, some of which belong to government at various levels, with recommendations on what could be done with them.
Disqualified Nigerian Athletes Protest in 2021 Tokyo Olympics
While other countries are celebrating heroic feats and medals in Tokyo, Team Nigeria‘s situation is different as the athletes are protesting the ‘shame’ brought upon the country by negligent sports administrators.
It was reported on Wednesday how 10 of the country’s athletes were disqualified from taking part in the Olympic Games due to their failure to undertake the mandatory three out-of-competition tests expected of athletes taking part in a competition of this magnitude.
Rather than take full responsibility for their failings, the Sports Ministry labeled those affected as ‘alternate and foreign students athletes, whose tests did not meet with sample collection and analysis standards’.
This has not gone down well with the affected athletes who then staged a protest to register their displeasure.
The Athletic Federation of Nigeria, (AFN); the ministry of youth and sports development and the Nigeria Olympic Committee, NOC are all complicit in this national embarrassment brought on Nigeria.
These bodies were saddled with ensuring that the athletes affected undergo the tests in the build-up to the Olympics as prescribed by the World Athletics rules.
During Friday’s protest, the athletes carried various placards with inscriptions such as “We are not just alternate but are potential medalists”, “All we wanted to do is to compete,” “Why should we suffer for someone else’s negligence?”
Meanwhile, President of the Athletics Federation of Nigeria (AFN) Tonobok Okowa, has appointed Ken Anugweje as the Head of the Medical and Anti Doping Commission of the Federation.
This step is coming on the heels of the Athletics Integrity Unit’s decision to disqualify the 10 Nigerian athletes from competing at the ongoing Tokyo Olympics due to uncompleted Out of Competition Tests (OCTs).
Five Reasons to Use Instagram Reels Ads to Grow Reach and Reel in Engagement
If you want to learn how to increase your reach and engagement with your Instagram content, this article will show you why and how you can use Reels to do just that.
Reels are perfect for sharing fun, interactive, and engaging short-form videos that allow you to reach greater audiences. Using our sophisticated editing and video processing tools for AR-filters and effects like green screen opens up an unlimited limitless number of possibilities. Brands and content creators can now leverage the power of Reels through the use of Reels Ads.
With the introduction of the Reels Ads, you can showcase what makes your business different by producing Reels for the products or services your business offers. To get you started, here are five reasons why you should use Instagram Reels Ads to grow your reach and reel in your engagement.
- Promote your products & services
Odds are, there are a ton of brands out there doing what you do. Using Instagram Reels Ads, SMBs and content creators can promote product videos, highlight services and amplify special offers in engaging ways. Whether your product is complicated and needs a thorough explanation, or you want to show off cool features, Reels Ads are a fun way to show off what makes your product great. This also allows customers to be more inclined to purchase from you instead of your competitors. You can offer a fresh perspective here and position yourself to be in front of a much wider (and new) audience, generating tons of additional exposure with every Reels ads you promote.
- Share your content with a new and diverse audience
With the wide adoption of Instagram Reels, users can now reach a wider and more diverse audience. The Reels ads algorithm is intuitive and powerful, ensuring businesses and creatives can benefit by leveraging the new ads feature on Reels to reach more people. This means that whether you have a large-sized audience or not, your Reels can be discovered by the wider community – purely based on engagement. It is a golden opportunity for brands and content creators to grow their audience and get more followers. Instagram Reels is a huge opportunity for brands and businesses looking to drive awareness and sales from the platform.
- Create unique content using interesting features
With Reels, you can boost your engagement rates to an all-time high by experimenting with cool video features and editing tools like sound effects augmented reality, timer and alignment to create seamless clips. You can also overlay music, speed things up or slow them down, add special effects, and more. Users who like your ads will be able to engage with the ads through likes, comments, and shares.
- Showcase your brand’s personality
People want to get to know the person (or the people) behind the business. Instagram Reels Ads provides a simple and effective way to humanize brands and express brand personality in a fun way. By using Instagram Reels ads, SMBs and content creators can successfully craft an authentic tone of voice that resonates with their target audience. Some effective ways to showcase brand personality to Reels watchers are by latching onto trends and “rewarding” viewers with discounts and exclusive opportunities. In addition, Reels ads are perfect for sharing corporate videos and/or “behind the scenes” content, whilst taking the time to introduce the work environment and business collaborators.
- Access Reels through multiple points.
The visibility on the Reels for the Instagram audience is highly beneficial for brands, businesses and creatives alike. The potential to get discovered on Reels ads is high, as Instagram users can assess reels from four different entry points:
(a) Reels in Stories
(b) A dedicated Reels Explore Tab
(c) Reels in Explore
(d) Reels In-Feed Unit.
Reels Ads can be used by big brands, small brands and content creators who are interested in growing reach and reeling in engagement. They offer fresh perspectives and breathe new life into your Instagram account to help you build your following. However, make sure you aim to use reels ads strategically and with purpose before you get started.
Get started with creating Reels Ads on Instagram and have fun creating Reels Ads that incorporate catchy tunes, while sharing your brand story.
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