Standard Chartered Unveils Burna Boy as Ambassador

standard-chartered-bankStandard Chartered Bank
  • Standard Chartered Unveils Burna Boy as Ambassador

Standard Chartered Bank has unveiled Damini Ogulu, popularly known as Burna Boy as its digital bank ambassador.

According to the bank, Burna Boy would be promoting the lender’s Digital Bank in Nigeria by using his voice and image in a series of marketing and other engagement activities over the next 12 months. This way, the bank said it would further disrupt conventional banking in the country.

Speaking on Burna Boy partnership, the Chief Executive Officer, Nigeria, Lamin Manjang, said, “We are thrilled to be working with the multitalented Burna Boy to launch our digital bank.

“Burna Boy is an inspiration, not only due to his musical experience but also because of passion and commitment towards youth empowerment and placing Nigeria on the global scene.

“His passion for empowering the youths and positively amplifying the Nigerian brand are very much in line with the bank, making him an ideal partner for this momentous new offering.

“Going digital also means progression, not just for our business, but also for our clients, and we look forward to this new journey in banking.”

Dayo Aderugbo, the Head, Corporate Affairs, Brand and Marketing, Nigeria, added that the Grammy-nominated musician was a perfect choice for Standard Chartered Bank Digital Bank.

“This partnership opens up a great opportunity to contribute to the social and economic wellbeing of the country where we have been operating since 1999,” he said.

The bank also announced zero withdrawal fees for customers using its Automated Teller Machines, absolute free transfers within Nigeria and free SMS notifications.

About the Author

Samed Olukoya
CEO/Founder Investors King Ltd, a foreign exchange research analyst, contributing author on New York-based Talk Markets and, with over a decade long experience in the global financial market. Contact Samed on Twitter: @sameolukoya; Email: [email protected]

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