- Lenovo Opens First Brand Store in Nigeria
Lenovo Nigeria, in partnership with Slot Systems, has announced an exclusive business deal to operate the first ever Lenovo brand retail store in Nigeria.
The store, which is located in the Computer Village, Ikeja, Lagos, will cater for Lenovo laptops, desktop, all-in-one, smartphones and accessories.
The opening of the brand store is a statement of intent and further confirms Lenovo’s commitment to the Nigerian market and its customers. The store was set up with the aim of providing customers with an outlet where they can get all their favourite Lenovo products in one spot.
Lenovo and Slot Systems also used the unveiling of the retail store to announce an in-store promotion that rewards customers with exciting free gift items for every purchase they make at the store.
Speaking on the development, Distribution Channel Manager at Lenovo Technologies West Africa, Mrs. Terae Onyeje said: “The Lenovo Nigeria and Slot System partnership is a reiteration of our commitment to providing our product range to the Nigerian market. For the last three years, we have cultivated a partnership with Slot Systems for the purpose of making our products accessible to Nigerians around the country through a trusted dealership.”
Also speaking, Smartphones Business Lead at Lenovo Technologies West Africa, Manoj Rajasekharan, said: “Lenovo Moto will serve as our primary smartphone brand and our Sales and Marketing investments will be behind it. This will allow us to offer a more focused smartphone portfolio, bringing together the best technology, designs and user experiences under one brand. However, this transition will take some time, and we may continue to use the Lenovo brand for channel differentiation where it makes sense.”
In his comments, Chief Executive Officer of Slot Systems, Nnamdi Ezeigbo expressed happiness with the Lenovo partnership. He described Lenovo as one of the brands that have revolutionised the global IT industry with its innovative products.
“We are proud of our exclusive partnership with Lenovo which gives us the sole right to operate and manage its very first brand shop in Nigeria. It is indeed an honor to be so recognized by a brand as big as Lenovo, and I believe the partnership will be beneficial to both parties in the long run,” he said.
Lenovo is known for its Yoga series, the stylish yet affordable multimode devices featuring four ways to do almost anything. The devices can be converted into four modes, namely the laptop, stand, tent, or Atablet.
Recently Lenovo introduced the Moto Z Play, a new member to the Moto Z smartphone family. The Yoga series and Moto Z Play products will all be available at the new Lenovo brand shop in the computer village.