Trend Micro Incorporated, a cybersecurity solutions firm, has unveiled its new partner programme for the sub-Saharan Africa region, designed to grow and develop partners in the region.
With the new programme, reseller partners in the region would be able to access a host of benefits that would fast-track channel enablement and provide the basis for improved customer service delivery across the full Trend Micro security portfolio.
Following significant investment in the region by Trend Micro over the last two years, the company’s channel ecosystem has experienced phenomenal growth and the new programme would better deliver the tools partners need to tap into technical, sales, financial, marketing and training benefits provided by the company.
Announcing the development, the Vice President at Trend Micro Sub-Saharan Africa, Indi Siriniwasa, said: “Our resellers in the region are maturing exponentially. Their knowledge of the cloud and customer demand for cloud solutions has accelerated, and as a result so has their desire to better secure the cloud – from the data centre to the edge and everywhere in between.
“The launch of our new channel programme aims to incentivise partners with even greater rewards for their sales efforts, and gives them access to the technical expertise, certifications and tools they need to boost their project delivery.”
According to Siriniwasa, “the programme is designed to assist existing partners to grow their business and paves the way for new partners to get on-boarded with as few roadblocks as possible, delivering everything needed to quickly get up to speed, close new business, and ensure success.”
The programme is made up of bronze, silver, gold and platinum partners with varying benefits based on the sales and technical competencies of partners.
Partners could access their benefits and register new deals through the online partner portal. Financial benefits extend deal registration and renewal discounts as well as incentive programmes to name a few. With access to sales and marketing resources, resellers will benefit from dedicated sales resources, sales leads, marketing collateral and campaigns.
Jeff Bezos Sets a New Record as Net Worth Hits $172bn
Jeff Bezos Breaks His Own Record, Now Worth $172bn
Jeff Bezos, the Chief Executive Officer and Founder of Amazon Inc, on Wednesday broke his own record to set a new all-time record of $172 billion net worth.
Bezos’s previous record was $167.7 billion attained in September 2018. However, the billionaire broke the record on Wednesday after Amazon shares gained 4.4 percent to close at $2,878.80 per share.
This is despite the billionaire parting with 19.7 million Amazon shares in July 2019 as part of his divorce settlement to his wife, Mackenzie Bezos.
Mackenzie Bezos’s 19.7 million shares now worth around $56.9 billion, making her the second richest woman and the thirteenth richest person in the world.
Jeff Bezos’s net worth has now risen by $57.4 billion from the year-to-date, according to Bloomberg Billionaire Index.
Opay Pauses Some Business Operations as COVID-19 Bites
OPay Halts Some Business Units Amid COVID-19 Pandemic
Opay, a seamless mobile money service provider, has announced it would be putting some of its business units on hold as COVID-19 pandemic bites.
In a statement released by the Chinese owned mobile money start-up on its official twitter page @OPay_NG, the company said “We can confirm that some of our business units including the ride-hailing services, ORide, OCar as well as our logistics service OExpress will be put on pause.”
This, it said was largely due to the tough business environment brought about by COVID-19 pandemic, the lockdown and government ban of motorbikes in Lagos.
The statement read “Globally, ride-sharing businesses have been heavily impacted by the pandemic. But several months ago, foreseeing this issue, OPay had already taken preemptive steps to restructure our business focus away from rides. It is worth to note that this final restructuring has minimal impact on OPay as a whole business.”
“It is important to clarify that ride-sharing had always been only one part, and not a major part of OPay’s diversified business in Nigeria. In fact, OPay had been investing more and seeing accelerated growth in its commitment to Nigeria’s financial and technology inclusion.
“During the pandemic, we have seen continued demand for our offline mobile money agency, and online digital payment, which remains the core of our business.
“From January to April 2020 for example, we witnessed a 44% growth of offline and online transaction value even in the midst of pandemic and lockdown. This is a testament to the high demand for flexible and easy financial services by Nigerians. OPay remains one of the most well-funded and profitable mobile money platforms in Nigeria, and we will continue to do more for our customers.”
Below is the company’s official statement as published on Twitter.
Facebook, Google Earn 80% of Annual Digital Ads Spend – Report
Facebook, Google Earn 80% of the £14bn Spent on Digital Ads in 2019
A recent report from the United Kingdom’s competition watchdog has shown that Facebook and Google earned 80 percent of all the money spent by advertisers on digital platforms in 2019.
In the 440-page report, the Competition and Markets Authority (CMA), UK said Google and Facebook market positions are having a “profound impact” on newspapers that now receive almost 40 percent of all visits to their sites through the two platforms.
“This dependency potentially squeezes their share of digital advertising revenues, undermining their ability to produce valuable content,” the watchdog said.
This is coming two weeks after Investors King called on the Federal Government of Nigeria to protect Small and Medium businesses against Facebook and Google activities or watch the nation’s SMEs die. Investors King had posited that “Nigerian startups can not compete with Facebook and the recent tax announced by the Federal Government through the ministry of finance would not be enough to stop these giant tech companies from taking advantage of Nigeria’s young growing market.”
According to the CMA report, out of the £14 billion spent on digital advertising in the United Kingdom in 2019, Google with more than 90 percent share of market search earned £7.3 billon while Facebook with more than 50 percent of display market earned £5.5 billion. Representing 80 percent of the total digital ads spent in 2019.
While the report admits that the two platforms help small businesses reach customers and are valued by users, it also said they have “developed such unassailable market positions that rivals can no longer compete on equal terms”.
Andrea Coscelli, Chief Executive at CMA, said: “What we have found is concerning – if the market power of these firms goes unchecked, people and businesses will lose out.
“People will carry on handing over more of their personal data than necessary, a lack of competition could mean higher prices for goods and services bought online and we could all miss out on the benefits of the next innovative digital platform.
“Our clear recommendation to government is that a new pro-competitive regulatory regime be established to address the concerns we have identified and regulate a sector which is central to all our lives.”
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