Uk-based stock-trading startup Lightyear expands to the web to enhance users’ experience.
The launch of the web version is coming after the company revealed that half of its customers placed a request for the feature, stating how important it is for them.
The company wrote via a blog post
“Over half of Lightyear’s customers, 57% have said that access to the web platform is important for them. Since launching across Europe last July, the web has actually been the most asked-for feature. And today, we are so excited to tell you that Lightyear is now available on the big screen.
“We started building Lightyear on mobile, so people could take their investments with them, wherever they are. But the more we grew, the more instruments, information, and features we added the more we realized that a lot of our customers prefer to manage it all on the big screen. We always knew a web platform would be part of our journey in the long term, but you our users made it clear that you want it sooner rather than later! So here it is, Lightyear on the web!”
Also commenting on the launch of the Lightyear web version, the startup CEO and co-founder Martin Sokk said via a statement,
“Many investors prefer to manage their portfolios on the big screen myself included. We knew a web app would be a part of Lightyear’s journey in the long term, but by speaking to customers we quickly realized it wasn’t something we should kick down the road.”
Lightyear’s new web app will support most of the core platform’s features, allowing users to manage their portfolios, make trades, and track their portfolio performance. The startup combines multi-currency accounts with unlimited access to global markets so customers can invest freely without hidden fees.
In 2022, Lighyear launched in Europe to enable customers from 19 different countries to access thousands of US and European stocks in addition to Exchange Traded Funds, Investors King understands.
The company also revealed that following the launch of the web version, there is still more to come, as evolving the web offering will remain a priority and they are already building some exciting new data and research tools like an events calendar, analyst ratings, price targets, and fund highlights to launch over the next few months.