Ford and General Motors Suspend Paid Advert on Twitter After Elon Musk Takes Over as New Owner

Following the takeover of Twitter Inc by Elon Musk, two American automobile companies, Ford and General Motors have disclosed plans to halt paid advertisements on Twitter.

Both major auto companies said the suspension is necessary to protest against the reinstatement of a former United States President, Donald Trump, and to monitor the changes under the new leadership. 

It would be recalled that Elon Musk promised to reinstate Trump’s Twitter account after it was suspended in 2021. 

Twitter Incorporated had accused Donald Trump of instigating violence which led to a drastic attack on the U.S Capitol. The U.S Capitol is the seat of the United States Legislative arm of government.

Although General Motors disclosed on Friday that it is in talks with Twitter to better understand the new change that Elon Musk has promised to bring to Twitter, the automobile company however noted that it will stop paid advertisements on the platform in the meantime. 

“We are engaging with Twitter to understand the direction of the platform under their new ownership. As in the normal course of business with a significant change in the media platform, we have temporarily paused our paid advertisement,” David Barnas, General Motors spokesperson noted in a statement. 

Investors King learnt that Elon Musk has promised to make some significant changes to the Twitter platform. Apart from reinstating Trump’s account, Elon Musk has promised to allow the social media platform to accommodate all views, both far left and far right. 

He noted that any account “suspended for minor and dubious reasons” will be reinstated. Although he did not explain what he means by “minor” and “dubious”. 

Symbolising the acceptance of free speech on the microblogging platform, Elon Musk tweeted “the bird is freed” immediately after he concluded his acquisition of Twitter Inc. 

Meanwhile, Investors King earlier reported that the new Twitter owner, Elon Musk has fired Twitter CEO Parag Agrawa, CFO Ned Segal, and Legal Adviser Vijaya Gadde

Among other reasons, sources claimed he fired the top executives because they misled him with the number of fake accounts on the Twitter platform during the negotiation process.