- Equity Offers Motor Insurance Through Mobile Phone
Equity Assurance Plc says it has introduced an easy platform for its customers to get a third party motor insurance through mobile phones.
The Chairman of the company, Mr. Abba Bukar, said this during the launch of Equity USSD Mobile Insurance Solution in Lagos.
Bukar said, “It is a simple, first-of-its kind, self-service solution, which enables car owners to purchase authentic third party auto insurance with the use of their mobile phones in less than five minutes.
“We are well aware of the government’s drive towards achieving financial inclusion across the country. The Equity Mobile Insurance solution is designed to further this objective as it is available to everyone, regardless of their GSM network, type of phone, whether or not they have access to the Internet.”
He explained that the company’s decision to develop the insurance solution was aimed at ensuring excellent customer experience at all times and at affordable cost.
The chairman said the innovation would guarantee customer convenience, easy and secure access, real-time interaction and speedy service.
“Furthermore, it serves as a platform for customer engagement, claims payment and other after-purchase services,” he said.
The Managing Director of the company, Mr. Moruf Apampa, also said that the application would be available to all customers, from December.
He said that the demo and animated illustrations could be viewed by prospective customers and general public on the firm’s website, in order to better understand how to purchase/use the product as well as its different service features and functionalities.
Apampa said, “The firm has witnessed a surge in the purchase of its insurance products since testing the application with a few selected customers, garnering a lot of very positive feedback from the customers and organisations that are looking to partner. I can confidently say that Equity Assurance is on the verge of revolutionising the insurance marketplace in Africa within the next few years.”