- CBN Cashless Card Expo Focuses on Millennials
This year’s Central Bank of Nigeria Cashless Card Expo Africa will present strategies to banks and other service providers who hope to leverage on the millennial dividend in the country, the organisers have said.
Intermarc Consulting said in a statement that the 17th edition of the event would aggregate the energies of this era and capture the waves of technology and lifestyles as well as present an encompassing worldview for the emerging approaches to payment and enterprise.
The event, which is scheduled to hold from June 13 to 15, 2017 in Lagos, will focus on ‘Millennials in the marketplace: Lifestyles riding on disruptive payment’.
According to the statement, millennial influence is a global phenomenon and figuring out millennials has all the elements of a gold rush in the making.
It said, “In addition to disrupting everything from how we work to how we buy groceries, this demographic group is even now redefining how we do business.”